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Ethan Allen IDA Program for interior designers

11
Aug '09
Ethan Allen announces a new opportunity, launching in early fall, for independent interior designers: the Ethan Allen Interior Design Affiliate Membership Program (IDA). The new program offers qualified independent designers the ability to extend to their clients the full range of Ethan Allen customer services, warranties, and support through participating Ethan Allen Design Centers.

“The affiliate program is a natural fit for our interior design-focused brand,” said Chairman and CEO, Farooq Kathwari. “It will be a win-win partnership. Our approximately 2,000 in-house designers in some 260 Design Centers will help the independent designers to serve their clients. And the independent designers will introduce the quality, style, and remarkable value of Ethan Allen to a whole new clientele.”

“A key part of our growth strategy is to open our doors to qualified members of the interior design community and build those relationships,” said Mr. Kathwari.

“The new Interior Design Affiliate Membership program is integral to our natural evolution. We have become an interior design company with a growing custom business and a vertically integrated structure that includes manufacturing, distribution, an international network of Design Centers, and a top-notch design, style and merchandising team, making us a great resource for the independent professional.”

Independent designers who are members of the Interior Design Affiliate Membership program will receive compensation based on their client's purchases.

Ethan Allen


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