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Maier Sports to rely on the bluesign standard

23 Dec '09
3 min read

bluesign technologies ag announces that Maier Sports is a new bluesign member. Hence Maier Sports can rely on the bluesign standard in practically managing all environment, health and safety (EHS) issues in their supply chain.

The bluesign membership allows leading retailers and brand companies, who are strongly committed to sustainability and “Corporate Social Responsibility” (CSR) to actively participate in the bluesign standard. As a bluesign member, Maier Sports can benefit from practical solutions regarding EHS issues including assistance in the implementation of manageable EHS guidelines as well as general supply chain management.

Consumers and NGOs are more and more calling for environmentally friendly production methods, non-hazardous products and more in-depth knowledge about the manufacturing processes. Recurring ecological scandals and product recalls have shaken the consumer's trust in the textile industry and prove existing solutions to be nominally effective. However, proactively managing all environmental aspects during production will be crucial for future success.

Maier Sports has realized that besides product price and quality also consumer safety and a sustainable production become more and more important. With the bluesign standard, the company has now a powerful instrument to meet highest EHS criteria along the entire textile supply chain.

The bluesign standard tackles the problem at its roots. Instead of focusing on finished product testing, all input streams – from raw materials, to chemical components, to water and energy resources – are analyzed with a sophisticated «Input Stream Management» process. Prior to production, every component is assessed and receives a rating based on its ecotoxicological impact eliminating potentially harmful substances before production even begins.

The bluesign standard is built around five principles: Resource productivity, consumer safety, air emission, water emission and occupational health and safety. It focuses on protecting consumers and reducing the environmental impact by minimising waste and emissions and by reducing resource usage. It is designed to provide solutions concerning EHS on all levels. The strength in this approach is that it links together suppliers, manufacturers, retailers and brands to jointly reduce the environmental footprint and to foster a healthy, responsible textile industry.

A key aspect of the bluesign standard is never to compromise on product functionality, quality or design. Consequently it is in some instances, for the reason of performance requirements, inevitable to use specific intelligent chemistry. In those cases it is fundamental to properly manage the manufacturing process that also includes the use of smart process controls and end-of pipe solutions to protect the people in the supply chain and the environment.

Maier Sports is the Swabian company with a long tradition was founded in 1938 and employs around 2000 people worldwide. Maier Sports has its own production sites in Turkey and China; in the German headquarters 100 people are employed.

bluesign technologies ag

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