Home / Knowledge / News / Textiles / BREAD & BUTTER publishes 'L.O.C.K'

BREAD & BUTTER publishes 'L.O.C.K'

18
Jan '10
At the upcoming BREAD & BUTTER BERLIN from 20 - 22 January 2010, ca. 70 authentic brands present themselves for the second time in the L.O.C.K. – Labels of Common Kin area in hangar 7 of the BREAD & BUTTER location, the historical airport Berlin-Tempelhof, e.g.: Levi's Vintage, Red Wing Shoes, Barbour, Lee Archives, n.d.c. made by hand, Dayton, Canada Goose.

Selection criteria for the L.O.C.K. brands were, apart from the use of traditional methods of manufacturing and the love for detail, above all the appreciation of quality, authenticity and sustainability.

On over 100 pages, the L.O.C.K. Book presents the history and products of the high-quality L.O.C.K. brands in features of a double page each. The L.O.C.K. Book will be published in English and in a circulation of 10,000 copies, and will be handed out for free in the L.O.C.K. area at the BREAD & BUTTER.

Karl-Heinz Müller, Managing Director BREAD & butter GmbH: “With the L.O.C.K. Book, we provide the retail with a comprehensive overview of the brands in the L.O.C.K. area, which in my opinion represent the “new luxury”: craftsmanship, high quality, originality and sustainability – this is the luxury of the future.”

BREAD & butter GmbH


Must ReadView All

Pic: XiXinXing / Shutterstock.com

E-commerce | On 11th May 2021

China's e-commerce logistics activities grow in April

E-commerce logistics sector in China showed moderate growth in April...

Pic: Phaustov / Shutterstock.com

Retail | On 11th May 2021

British retail company JD Sports acquires Manchester-based Oi Polloi

British sports fashion retail company JD Sports has acquired the...

Pic: Tufts University

Textiles | On 11th May 2021

Tufts University steps towards sustainability in leather by using silk

Scientists at the Tufts University School of Engineering have created ...

Interviews View All

Textile Industry, Head honchos

Textile Industry
Head honchos

Verticals like fast fashion won’t completely adopt personalisation on...

Textile Industry, Head honchos

Textile Industry
Head honchos

Social media critical in regeneration of businesses

Textile Industry, Head honchos

Textile Industry
Head honchos

Main challenges are breakdown of supply chain and shrinkage of manpower

Tony Naschberger,

Tony Naschberger

With production sites in Klagenfurt and Kufstein, Zimmer Austria is a...

P V Kadole,

P V Kadole

Nine co-operative organisations from Ichalkaranji came together to form an ...

Shivendra Nigam,

Shivendra Nigam

Delhi-headquartered Cantabil Retail India Ltd was founded by Vijay Bansal...

Sachin Pendharkar, Dieffenbacher India Pvt Ltd

Sachin Pendharkar
Dieffenbacher India Pvt Ltd

Germany-based Dieffenbacher Group is a producer of high-quality composites ...

Wolfgang Plasser, Lenzing AG

Wolfgang Plasser
Lenzing AG

The Lenzing Group is an international company headquartered in Austria...

Sameer Sonkusale & Rachel Owyeung, Tufts University

Sameer Sonkusale & Rachel Owyeung
Tufts University

A team at the Tufts University in Massachusetts was recently in news for...

Sweta Agarwal, A Humming Way

Sweta Agarwal
A Humming Way

A Humming Way (AHW) is inspired by the old-world regalia of Rajasthan...

Aprajita Toor, Aprajita Toor

Aprajita Toor
Aprajita Toor

The creations by Aprajita Toor were born out of a deep desire to create...

Sandeep Gonsalves & Sarah Gonsalves, Sarah & Sandeep

Sandeep Gonsalves & Sarah Gonsalves
Sarah & Sandeep

Established in 2012, Sarah & Sandeep is a luxury menswear label...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


May 2021

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Advanced Search