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Yamaha ties up with Silver Star clothing brand

04
Mar '10
Yamaha Motor Corporation U.S. is pleased to announce a unique collaboration between Silver Star Casting Company, Custom Builder Nick Anglada, and World Renowned Tattoo Artist Franco Vescovi. With a Yamaha YZF R6 as their canvas, the team has created a Southern California Rat Rods and Low Rider inspired motorcycle to pay tribute to Silver Star Casting Company.

This one-of-a-kind piece of art was unveiled with great fanfare at the Yamaha display during the Chicago International Motorcycle Show. Immediately following the unveiling, MMA Professional Fighter Clay Guida (The Carpenter) signed autographs for the many fans in attendance.

"Silver Star is a lifestyle brand and one of the top MMA brands showcasing at the International Motorcycle Show gave us a platform to display our full range of capabilities", says Silver Star founder and CEO, Luke Burrett. "The custom Silver Star Yamaha is the perfect representation of Silver Star's signature edge and "Built For Champions" ideology, and is a testament to the brand's strength in the market."

Silver Star Casting Company is an "in demand" lifestyle clothing brand with an innovative style. Based in the apparel hub of Southern California, Silver Star delivers trend setting merchandise to retailers nationwide.

"We are extremely excited about the opportunity to work together with a brand as distinctive and progressive as Silver Star", said Bob Starr, General Manager of Communications for Yamaha Motorsports Group. "We believe this unique R6 that Nick Anglada and Franco Vescovi have created for them will be just the tip of the iceberg of our new partnership."

Please stop by to see this unique motorcycle on display at the Silver Star booth inside the Ocean Center during Daytona Bike Week.

Yamaha Motor Corp., U.S.A.


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