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Intertextile Guangzhou surpassing expectations

22 Apr '10
5 min read

Visitors impressed with product range
Intertextile Guangzhou Hometextile China is gaining a strong reputation as a solid sourcing destination for the entire home. Buyers from across the globe were out in force.

Filling the gap in the Saudi Arabian market for affordable quality household items, Ms Nora Abdullah, Chief Executive Officer of Aura came to the show to connect with a wide range of suppliers. “Our first household department store will open in Riyadh in October. In coming here, we hoped to establish a supply base in Asia for stock for this store. We have come across several manufacturers of furniture and soft furnishing items and hope we can work together to obtain the initial quantities needed for the opening.”

Taking advantage of the seven home events held under one roof was R S Enterprise from Nepal. “As an importer, wholesaler and retailer of furniture and soft furnishings, this is a great show for me. Here I can find many new suppliers across the different exhibitions taking place. So far, I have been especially impressed with the range and quality of the classic chenille sofa fabrics and the fashionable soft furnishing items,” said Mr Sapan Kanodia.

Symposium provided insights for business development
The Chinese Textile Product High-end Design Symposium held on the first day of the show was well attended by key industry and academic players. Senior home textile designer, Mr Zhang Yi, one of the speakers and the Vice Professer of the School of Fine Arts and Design at the Nantong University said, “Top level executives and owners of enterprises should attend these sorts of events to obtain new insights for their businesses. China's home textile corporations should seek to upgrade their quality and design to combat surging production costs.”

The Head of the Design Department at Zhejiang Noah Textile Co Ltd, Mr Jiang Feng was glad for having attended the symposium. “I now have an understanding of the cultural differences between the Yangtze River Delta and Pearl River Delta and how this influences pattern preferences and product formats. While the concept of whole home shared by another speaker has helped me to think about the future direction of our curtain business.”

Intertextile Guangzhou Hometextile China is organised by Messe Frankfurt (HK) Ltd, the Sub-Council of Textile Industry, CCPIT, the China Home Textile Association (CHTA) and the China Foreign Trade Guangzhou Exhibition Corp.

The next edition of Intertextile Guangzhou Hometextile China will take place from 18 – 21 March 2011 at the China Import and Export Fair Complex.

Messe Frankfurt (HK) Ltd

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