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Egyptian textiles get ready to compete in European market

01
Jul '10
Textile industry of Egypt is enduring to penetrate European market, but will find place past Chinese and Turkish competition, as Turkey has already acquired firm stance in European market and China is coming forth.

In such a situation, Egypt has to carve its niche in the market by bringing low-priced apparels, stated Christian Bartel, General Manager 'Systain', a Turkish textile consulting company.

He was speaking on the conclusion of a three-day Textile Export Workshop. Along with apparel production, problem also persists in the supply chain management, which is a key for the market. So, it is an important issue to discuss, added Bartel.

The SME Promotion Program of the German Technical Cooperation (GTZ), Systain (part of the German Otto Group), the German Arab Chamber of Industry and Commerce and the Berlin-based Global Project Partners (GPP) organized the Textile Export Workshops (TEWs) with an objective to support Egyptian textile producers to acquire better position and compete in immense competitive European market, said Peter Goprich, CEO of the German Arab Chamber of Industry and Commerce.

Textile industry of Egypt is a strategic industry for the country and it is imperative for GDP and economic growth. So, it is essential to offer it more competitive stance to deal with highly competitive markets, said Ali Dessouki, Deputy Country Director of GTZ Egypt.

Fibre2Fashion News Desk - India


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