Wool Impressions concept at Domotex

18 Jan '11

4 min read

The other co-exhibitor manufacturers are Angora Carpets, of Turkey, and Westex Carpets. Major Laneve spinner Martinelli, and technical partners Rubia Dyes and wool colour referencing system specialist Chromatone complete the impressive and exciting list of exhibitors, ranges and products to be seen at The Wool Pavilion at Domotex 2011.

“Wools of New Zealand is proud to have built functioning value chains operating from the grower to the very highest-profile retail outlets. To have pulled together historic and trusted manufacturers such as Ulster Carpets and Brockway Carpets, to be selected as the launch partner by new high-end premium carpet brands such as “Flock” and to have aroused such excited interest and anticipation from the carpet retail sector, demonstrates the very considerable momentum our Laneve programme from Wools of New Zealand has now achieved.

“We are now starting to see the real benefits of our long-term investment in building value-chain partnerships and trust within the international market place. The vehicle is now in place to take the very finest New Zealand wool to the most discerning customers. Domotex 2011 and Surfaces provide an ideal and very powerful launch platform for the new Laneve ranges, and demonstrate to the international market just how far we have come.”

Wool Partners International