Participants get good response at Intertextile Shanghai

“This edition has further reinforced the fair's status as the foremost platform in Asia for the global apparel fabrics and accessories industry,” said Wendy Wen, Messe Frankfurt's Senior General Manager.
 

She further added, “For many exhibitors, customers that they found at previous editions are now placing regular orders at subsequent fairs, validating their decision to exhibit at Intertextile. And all the while, the Chinese mid and high markets continue to be robust, with much potential still to be realised.”

Continuing the trend of the last few years, the exhibitor and visitor numbers rose once again in 2016. The exhibitor figure reached 3,155 from 27 countries and regions while the final visitor count totalled 71,163 from more than 100 countries and regions, which included buyers from the concurrent Yarn Expo, CHIC and PH Value fairs who also entered the Intertextile Shanghai halls

Participating companies from around the world and across the product spectrum reported Intertextile Shanghai was the best method for them to access the China and Asian markets. “This is the best fair in Asia to promote our products as it attracts the right type of buyers from the right countries,” Mr Jang Youn Seok, Overseas Sales Manager at Korea's Hyundai Chemical said.

Exhibitors at the fair believe that the demand from China remains high. “The Chinese market isn't slowing too much, and it's in a better shape than other countries. Chinese buyers are curious about the overseas trends still, and Intertextile is the best platform in Asia to find new buyers,” Mr A. El Rhman El Mor from the company's China headquarters, Shaoxing Digital Printing & Dyeing, opined.

Exhibitors in the areas of denim, functional fabrics and sustainability reported brisk trade, and that the product zones they were in were beneficial in attracting their target buyers.

The All About Sustainability zone was also well received by exhibitors and buyers alike. Head of Marketing & Sales for TESTEX, Mr Marc Sidler commented. “Certification is becoming more and more important in China, so there's still demand here and it's still growing. We are very positive that we can continue to grow.”

A relatively newer zone at the fair, the Functional Lab, was also successful. “This zone helps to clearly indicate what we are showcasing, so all the buyers who came to our booth had a very certain purpose and could find the right products from us,” said Katherine Cheung from Hong Kong's Miutex Fabric Development, who were displaying functional fabrics for sportswear and yoga wear.

The fair's fringe programme also included a number of seminars and panel discussions.

Intertextile Shanghai Apparel Fabrics – Spring Edition 2016 was co-organised by Messe Frankfurt (HK) Ltd, the Sub-Council of Textile Industry, CCPIT, and the China Textile Information Centre. Intertextile Shanghai Apparel Fabrics – Autumn Edition 2016 will take place from 11 – 13 October. (HO)

Messe Frankfurt