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Raymond to buy 98,000 metres khadi fabric from KVIC
Mar '17
Raymond, leading Indian fashion retailer, has ordered 98,000 metres of khadi fabric from Khadi and Village Industries Commission (KVIC). About 32,000 metres of fabric will be supplied to the company this month and the remaining order will be fulfilled by the end of the month of May. The order placed by Raymond amounts to close to Rs 2 crore.

Raymond and KVIC had signed an agreement in December 2016 and the order for khadi fabric has been placed as part of the convergence, said media reports quoting Sanjay Behl, CEO of Raymond. The company has already taken over 6,000 metres of different khadi fabrics from KVIC for sampling and testing purposes.

VK Saxena, chairman of KVIC said that this is the largest order placed by a top brand and it is likely to encourage corporate sector to market Khadi fabric.

Raymond selected various clusters including Rajasthan and Gujarat for procuring the fabric. The commission will supply grey and finished fabric to the company, which will create designer wear for the high-end market.

Saxena added that 5 per cent of the margin from special supplies will be given to khadi artisans in the form of additional wages. The bulk order will generate 3,92,000 additional man-hours for the artisans as Raymond is expected to procure fabric worth Rs 2.5 crore every year from KVIC. (KD)

Fibre2Fashion News Desk – India

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