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Testex displays virtual lab tour at Intertextile Shanghai

25
Oct '18
Courtesy: Testex
Courtesy: Testex
Testex showed a new virtual lab tour and a panel discussion on textile sustainability at the recently held Intertextile Shanghai Apparel Fabrics Autumn edition, from September 27 to 29, 2018. The event shows supreme apparel fabrics and accessories. Testex is an independent Swiss testing and certification organisation focussed on textiles and leather.

With 78,000 visitors from 110 countries, Intertextile remains the industry’s leading business platform. Testex had an impressive presence in the All About Sustainability Zone with its Oeko-Tex Group Pavilion. This comprised nine Oeko-Tex certified customers and sustainability partner, the ZDHC Foundation, all paving the way towards more sustainability in textile manufacturing. With a dedicated zone to showcase a range of Oeko-Tex certified garments including Standard 100, Made in Green, and STeP, the pavilion attracted more visitors than ever, according to Testex.

The highlight of the Testex stand this year was a brand new feature: a virtual tour of the Zurich laboratories complete with VR headset and touch screen. Each user can navigate their way through the labs either by touching the screen or by wearing the VR headset. Each piece of equipment has a button which when pressed activates either a pop-up video of it in action or a description of its functions. The technology was well received by customers, and they are looking forward to next year’s release.

The greatest insight into how the industry is progressing towards a more sustainable and socially responsible future came from Testex’s panel discussion ‘Little label – Big impact! How to create consumer trust with an ecolabel’. Moderated by Testex, the panel list included representatives from ZDHC, The Coalition for Sustainable Development of Viscose (CV), DVC Trading, Sateri, and Loftex, as well as an interpreter to ensure that the audience of around 60 people didn’t get lost in translation between Chinese and English. In addition, almost 6000 viewers watched via live-stream.

The discussion focused on whether one ecolabel can make a big impact by meeting both consumer and industry demands as well as making a real difference to the environment. The key takeaways from the panel discussion included how important it is to have an effective auditing process for ecolabels to ensure they are credible for consumers, and the need for suppliers, associations, and certification bodies to work much more closely together to achieve industry goals such as ZDHC’s Roadmap to Zero and Greenpeace’s Detox campaign. STeP, Made in Green, and Detox to Zero by Oeko-Tex are leading the way towards achieving these ambitious goals. (GK)

Fibre2Fashion News Desk – India


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