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Nike Foundation helping to reach Millennium Development Goals

15
Sep '05

Oreland based famous footwear seller Nike Inc's subsidiary site Nike Foundation, a 501(c)(3) non-profit organization, has been working closely with its partners to identify its countries of focus (Bangladesh, Brazil, China, Ethiopia and Zambia), and to further develop its overall giving principles announced in March 2005.

Contributing to global efforts to reach the United Nations Millennium Development Goals, The Nike Foundation will place particular emphasis on reaching the goals of poverty alleviation and gender equality. Initially, the Foundation is supporting primarily non- governmental organizations and programs that provide direct services and capacity building to improve the lives and well-being of adolescent girls in the developing world.

"Through partnerships with extraordinary international organizations, we have continued to evolve our strategies and deepen our knowledge of what is needed to improve the lives of girls in the developing world as well as where the Foundation can have the greatest impact," said Maria Eitel, President of the Nike Foundation.

Foundation Projects
Through this series of grants, the Nike Foundation, in partnership with others, contributes to efforts around the world to:

-Empower girls -- build their capabilities and provide opportunities;
-Engage communities -- improve the influence and well-being of disadvantaged groups;
-Foster advocacy -- broaden awareness and shift attitudes and policies to benefit girls; and

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