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Apparel firm Baoxiniao deploys Centric PLM suite

28
Sep '18
Courtesy: Centric Software
Courtesy: Centric Software
Baoxiniao Group, a leading apparel group in China, has selected Centric Software to provide its Product Lifecycle Management (PLM) solution. Centric Software provides the most innovative enterprise solutions to fashion, retail, footwear, outdoor, luxury, and consumer goods companies to achieve strategic and operational digital transformation goals.

The apparel company is the owner of the Hazzys brand in China. It decided to investigate PLM solutions for the Hazzys brand after observing the positive influence of PLM at other companies and embarked on an intensive selection process.

“We witnessed first-hand the significant advantages of using a PLM system for product design and development while researching overseas markets – a project we initiated years ago. After ten years of business development in China and our rapid growth in the past two years, we realised that a powerful product R&D management platform is crucial to accelerating future business growth. Hazzys is the first brand under Baoxiniao Group to implement a PLM solution. The Group leaders value it immensely, investing a lot of energy in the project including an intensive solution evaluation process. Finally, we selected Centric Software as our project partner,” Jin Hong’ai, vice general manager of Hazzys said in a Centric press release.

“We are very pleased to announce that Baoxiniao Group has selected Centric as their PLM partner for the Hazzys brand. Hazzys is a dynamic brand that will go from strength to strength with a powerful PLM system supporting product R&D. We are looking forward partnering with them now and in the future,” Chris Groves, president and CEO of Centric Software said. (GK)

Fibre2Fashion News Desk – India


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