Home / Knowledge / News / Information Technology / Blank NYC selects Branded Online to revamp ecommerce

Blank NYC selects Branded Online to revamp ecommerce

04
Feb '19
Courtesy: Branded Online
Courtesy: Branded Online
Branded Online, an end-to-end digital commerce solutions provider, has partnered with Blank NYC. Blank NYC is a leading company in the apparel, fashion, and lifestyle space, which brought Branded Online on-board to expand its digital infrastructure. Branded Online took over all fulfilment for Blank NYC across wholesale, drop-ship, and ecommerce channels.

Branded Online’s development team has handled all the integrations with major retailers and warehouse services to support drop ship and any necessary service level agreements.

“When we realised that Blank NYC needed an outsourced ecommerce solutions provider, we knew that we needed a partner who not only had the technical expertise, but fashion sense. Branded Online was a natural fit, with its proven track-record of re-launching multi-channel stores that drive traffic and revenue growth,” Will Redgate, vice president of Blank NYC said in a press release.

“As consumers continue to demand more, today’s online retail environment is increasingly becoming more complex. In order to remain profitable and relevant, brands must continue to evolve their direct-to-consumer and cross-channel operations. Blank NYC has always been ahead of the curve with its edgy design elements and vegan-friendly offerings; the commerce platform enhancements and streamlined operations make it possible for the label to deliver the consistent, premium experience and runway-relevant apparel its customers expect,” Jan Nugent, CEO of Branded Online said.

In order to provide the level of online ecommerce functionality needed, Branded Online built Blank NYC’s website from the ground up. By implementing mobile-first design and best in breed functionality, Blank NYC experienced over 100 per cent growth in the first year, with a conversion rate up over 50 per cent. Additionally, the ability to have a shared inventory for all direct-to-consumer e-commerce and the wholesale marketplace allows Blank NYC to react to changing demands in retail, further fuelling revenue growth. (GK)

Fibre2Fashion News Desk – India


Must ReadView All

New EU rules for a fairer online economy apply from Jul 12

E-commerce | On 11th Jul 2020

New EU rules for a fairer online economy apply from Jul 12

The European Commission recently published a set of resources to help ...

Pic: Inditex

Retail | On 11th Jul 2020

Inditex to invest €2.7 billion for 2020-2022 plan

Inditex, a Spanish fashion retailer, has announced that to accelerate ...

Pic: Shutterstock

E-commerce | On 11th Jul 2020

ING Bank launches fashion marketplace in Romania

ING Bank, the fourth-largest bank by assets in Romania, launched its...

Interviews View All

Riddhika Shah, SS Homme

Riddhika Shah
SS Homme

'Worsted wool is the ideal fabric for menswear'

Dinaz Madhukar, DLF Emporio and DLF Promenade

Dinaz Madhukar
DLF Emporio and DLF Promenade

‘Each event and promotion is planned out keeping in mind the business of...

Abhishek Samdaria, Reflete

Abhishek Samdaria
Reflete

GST will certainly reduce a lot of paperwork in future

Riddhi Jain,

Riddhi Jain

Conceived in Europe and curated in New Delhi, NeceSera is a...

Eric Schoeller,

Eric Schoeller

Groz-Beckert is the world's leading provider of industrial machine...

Paolo Crespi,

Paolo Crespi

Japan's Epson, a leader in digital textile printing, Italy's For.Tex, a...

Mr Hartmann Huth, Trevira GmbH

Mr Hartmann Huth
Trevira GmbH

Trevira GmbH is an innovative European manufacturer of high-value branded...

Ayyappa Nagubandi, Broadcast Wearables Pvt Ltd

Ayyappa Nagubandi
Broadcast Wearables Pvt Ltd

Hyderabad-based Broadcast Wearables has come up with the country's first...

Brad Holschuh, Wearable Technology Lab, University of Minnesota

Brad Holschuh
Wearable Technology Lab, University of Minnesota

A new study led by researchers at the University of Minnesota's Design of...

Hemant & Nandita, Hemant & Nandita

Hemant & Nandita
Hemant & Nandita

The designer duo of Hemant & Nandita are known for being inspired by...

Madhu Jain, Madhu Jain

Madhu Jain
Madhu Jain

She grew up in the walled city of Old Delhi, completed her studies, and...

Seema Agrawal, Artisan Saga

Seema Agrawal
Artisan Saga

Artisan Saga, founded by Kaushik Rajani and Seema Agrawal, is an online...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


July 2020

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Advanced Search