Home / Knowledge / News / Information Technology / Brazilian clothing company Lunelli signs Centric Software

Brazilian clothing company Lunelli signs Centric Software

30
Mar '19
Pic: Lunelli
Pic: Lunelli
Lunelli Group, the Brazilian fashion group manufacturing fabrics, knitwear and clothing, has selected Centric Software’s Product Lifecycle Management (PLM) solution. Centric Software provides innovative enterprise solutions to fashion, retail, outdoor, luxury and consumer goods companies to achieve strategic and operational digital transformation goals.

“The speed and complexity that are associated with modern customer expectations and marketing require much more from the product creation and development teams. The systems and tools that our creative teams currently used no longer met the new demands of digital transformation,” said Samuel Eichstaedt, director of product development at Lunelli Group in a company press release. “We needed a standardised system that is collaborative, online and provides a single version of the truth. This will enable teams to invest more time in research, planning and creation of the collections and we will have fewer disruptions, reducing costs and increasing speed to market.”

Lunelli Group met with Centric Software in 2018 and following intensive demos and presentations, decided to implement Centric 8 PLM at their Lezalez brand.

“Centric presented a solution that met our requirements. Centric is a PLM expert in the fashion and clothing world and already works with the best and biggest brands in the global market. The system is user-friendly, configurable, flexible and scalable. We are especially interested in Centric’s mobile applications,” said Eichstaedt.

“The Centric team is very customer-focused. They wanted to understand our needs and expectations in order to offer the ideal solution that will bring gains to our business,” concluded Eichstaedt.

“Lunelli Group is our third partner in Brazil and we are very happy to welcome them on board,” said Chris Groves, president and CEO of Centric Software. “We are looking forward to kicking off this project, which will give Lunelli Group a digital foundation to meet the demands of the fast-moving Brazilian fashion market.”

Lunelli Group has been active in the Brazilian textile and fashion industry for 37 years. The company manufactures fabrics, knitwear and clothing for women, men and children under the brands Lunender, Lunelli, Lezalez, Alakazoo, Hangar33 and Fico through more than 16,000 outlets in Brazil and abroad. A national reference in the textile market, the Lunelli Group has 16 factories that employ more than 4,200 employees. (PC)

Fibre2Fashion News Desk – India


Must ReadView All

Pic: Ritu Manoj Jethani / Shutterstock.com

Apparel/Garments | On 31st Jul 2021

US firm Steve Madden moves production to Mexico & Brazil from China

As supply chain disruption remains a significant challenge, American...

Pic: GBG USA

Apparel/Garments | On 31st Jul 2021

Apparel & footwear firm GBG USA files for bankruptcy protection

GBG USA, an indirect wholly owned subsidiary of Global Brands Group...

Pic: Shutterstock

Apparel/Garments | On 31st Jul 2021

Asian garment industry market concentration, consolidation rise: ILO

Although Asia's garment market rose in size in value terms before the ...

Interviews View All

Textile Industry, Head honchos

Textile Industry
Head honchos

Marry with brand ethos

Textile Industry, Head honchos

Textile Industry
Head honchos

Multi-functional garments will be next big thing

Textile Industry, Head honchos

Textile Industry
Head honchos

Biggest learning was adaptability

Kishina Daruka and Mishika Daruka,

Kishina Daruka and Mishika Daruka

Headquartered in Kolkata, India, sustainable clothing brand Ora was...

Erwin Devloo,

Erwin Devloo

The Picanol Group is a diversified industrial group active worldwide in...

Alberto Gotti,

Alberto Gotti

Danitech was born from the will of a group of technicians to offer the...

Seth Casden, Hologenix

Seth Casden
Hologenix

Hologenix is a material sciences company dedicated to developing products...

Silverio Baranzano, Fitesa

Silverio Baranzano
Fitesa

Fitesa is a leader in the nonwoven fabrics industry, specialising in...

Wolfgang Plasser, Lenzing AG

Wolfgang Plasser
Lenzing AG

The Lenzing Group is an international company headquartered in Austria...

Seema Agrawal, Artisan Saga

Seema Agrawal
Artisan Saga

Artisan Saga, founded by Kaushik Rajani and Seema Agrawal, is an online...

Sarah Denise Cordery, Sarah Denise Studio

Sarah Denise Cordery
Sarah Denise Studio

Manchester, England-based Sarah Denise Studio provides relevant fashion...

Sandeep Gonsalves & Sarah Gonsalves, Sarah & Sandeep

Sandeep Gonsalves & Sarah Gonsalves
Sarah & Sandeep

Established in 2012, Sarah & Sandeep is a luxury menswear label...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


July 2021

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Advanced Search