Home / Knowledge / News / Information Technology / Clothing brand Drykorn selects Centric PLM suite
Clothing brand Drykorn selects Centric PLM suite
01
Mar '18
Clothing brand Drykorn selects Centric PLM suite
Drykorn, the German clothing brand known for its progressive metropolitan style, has selected Centric Software to provide its Product Lifecycle Management (PLM) solution. Centric Software provides innovative enterprise solutions to fashion, retail, footwear, outdoor, luxury, and consumer goods companies to achieve strategic digital transformation goals.

Florian Reusch, chief digital officer at Drykorn said, “The company outgrew its existing systems for managing merchandise planning and product development. We were working with a combination of Excel spreadsheets, email, word documents, PDFs, and a PDM system which our needs had outpaced. Information was distributed across different formats and channels, which made it difficult for people to access the data they needed. There was no centralised database, and our existing system was not set up to handle timelines, merchandise planning, or workflows.”

“We used to just produce two big collections a year, but now the market demands more segmented collections within smaller windows. Every time we did a pre-collection or a trend update, it had to be handled using a new set of documents and spreadsheets. This created a lot of inefficiency and trouble for our product development teams,” he added.

Reusch said, “Creative product design and development are the foundation of our enterprise and we need the right tools to help people involved in those areas in order to support our future growth. We anticipate having more transparency and streamlining our operations, making it possible for everyone to access the correct information instantly from a centralised database.”

Drykorn spent two years carefully evaluating PLM solutions and Centric Software immediately won favour with their teams.

Christian Oertel-Korfhage, from Drykorn’s IT team said, “After the first Centric presentation, people were so excited by it they said, ‘When can we start?’ The interface is modern and easy to understand, with a very strong IT platform behind it. Centric offers everything we wanted from a PLM system. Centric’s customer references are very convincing, as they include some of the biggest players in our market. Also, Centric is extremely communicative with customers about the latest updates and trends in the industry.” (GK)

Fibre2Fashion News Desk – India


Must ReadView All

India's Kay Ventures aims to turn Karur into knitwear hub

Apparel/Garments | On 20th Aug 2018

India's Kay Ventures aims to turn Karur into knitwear hub

India’s Kay Ventures has teamed up with Hydra Micro Business...

Uzbekistan-China meeting discusses textile cooperation

Textiles | On 20th Aug 2018

Uzbekistan-China meeting discusses textile cooperation

A meeting of the Uzbek-Chinese business forum on cooperation in the...

Moldova wooing Indian investors in textiles, agriculture

Textiles | On 20th Aug 2018

Moldova wooing Indian investors in textiles, agriculture

Moldova is wooing Indian investors in textiles, agriculture and a few ...

Interviews View All

Riddhika Shah
SS Homme

'Worsted wool is the ideal fabric for menswear'

Prabu Mohanram
Balavigna Weaving Mills Pvt Ltd

The biggest challenge that the weaving industry faces is high price

DK Sharma
Velocity Apparelz

We constantly communicate with employees at all levels

Paolo Crespi

For.Tex is an Italy-based leading producer of dyes and thickeners, and is...

Kalai Selvi

Vidyashilp Academy in Bengaluru is the country's first Fairtrade School....

Akshat Chaudhary

Aizome, Asia's first Fairtrade denim brand, is all set to launch next...

Chunyi Zhi
City University of Hong Kong

<div><b>Chunyi Zhi</b>, associate professor in the Department of Materials ...

Ray Baughman
University of Texas -Dallas

<div>A team of scientists and researchers have discovered twistrons,...

Robert Erichsen
Statex Produktions & Vertriebs GmbH

Statex Produktions &amp; Vertriebs Gmbh, founded in 1978 and headquartered ...

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Divvya and Nidhhi Gambhir
Walnut

<b>Divvya and Nidhhi Gambhir</b> started their career with the launch of...

Igor Chapurin
Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


August 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search