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Fashion company Joy deploys Futura retail & EPOS systems
Dec '17
Courtesy: Futura retail
Courtesy: Futura retail
Lifestyle and fashion firm, Joy, which operates online and via 20 outlets across the UK, has deployed retail management and EPOS systems from Futura Retail Solutions, to drive better business resilience and head-office decision-making. Futura supplies retailers with affordable POS, merchandising, stock control, and CRM system, to improve customer experience.

With system implementation completed in record time, just four weeks from initial customisation and data migration through to full operation, the new real-time solution will support enhanced customer interaction at the till, live transaction, and stock visibility across the business, with improved management control.

Automated stock replenishment and the ability to dynamically set minimum and maximum stock levels add further time saving and accuracy. Improved goods-in processes and automated inter-branch transfers are also helping to save time and improve stock management across the business.

Futura was selected based on earlier experience of its flexible merchandising capabilities and transitioning rapidly to the new system, including data migration, training and installation, has been a key requirement.

Futura’s development team worked side by side with Joy to guide them through the process, first customising the system to map business processes and data structures, including product hierarchies and then loading core data. This included a product file of 55,000 items and sales history covering two years. With training completed for head office staff and store managers as well as Joy’s lead trainer, the new system went live in June.

Joy has also implemented Futura’s Gift Card module, benefiting from the fact that it is integrated in the one system and not using an external third party.

Futura’s business intelligence tool analyser with customised trade pack reports and management dashboards is also providing at-a-glance performance information covering branch, department and category data, with weekly trade reports and comparative information for previous time periods and year to date. Together with department line prints covering product details and history, the team now have a clear picture of the business to drive accurate decision-making.

As to future developments, Joy is in the process of switching to a new web platform and will soon take advantage of the benefits offered by Futura’s web integration software to fully integrate item, transaction, and customer data within one system. Integrating the brand’s wholesale warehouse is also work in progress. (GK)

Fibre2Fashion News Desk – India

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