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Moods of Norway picks Checkpoint's RFID tagging program
24
Nov '15
Norwegian fashion retailer, Moods of Norway, has implemented the RFID source tagging program by Checkpoint Systems, Inc., a leading global supplier of merchandise availability solutions for the retail industry.

With the RFID program, the fashion retailer, which has stores in Norway, the Unites States and Sweden, will be able to further speed up the tagging process and continue to track apparel from source to store and omni-channel, ensuring merchandise availability so that shoppers can always find what they need.

Moods of Norway implemented RFID in 2014 in its stores in Norway and Sweden. Beyond in-store use, Moods of Norway also uses RFID for omni-channel online orders. For example, more than 90 per cent of its SS15 (spring/summer 2015) collection was tagged with RFID, and about 20 percent of the online order s are fulfilled from the stores.

The fashion firm is using Checkpoint's Zephyr 2 RFID labels for all SKUs. It is one of the first generation of new global tagging solutions approved in multiple apparel and hardline categories for US and Europe. This allows Moods of Norway to use the same tag globally across many categories, streamlining its source tagging operations, according to a press release.

The fashion retailer is also using Checkpoint's Check-Net online ordering service to tag its entire fashion collection at source for more than 70 manufacturers based in China, Turkey, Holland, India, etc. Source tagging shifts the security tag application process from a manual labour-intensive process at the store to a centralised process at the point of manufacture, allowing store associates to focus on servicing their shoppers rather than applying tags.

Check-Net facilitates the complete end-to-end process, from order entry to production. With its enhanced graphic interface, users can easily navigate through the web page to select the required items, enter necessary variable information, and complete the shopping cart with peace of mind. Check-Net enables Moods of Norway to check order status in real time to see when labels have been printed, picked up by the courier and shipped to vendors. (GK)

Fibre2Fashion News Desk – India


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