Home / Knowledge / News / Information Technology / Alliance Data renews deal with apparel retailer Gordmans
Alliance Data renews deal with apparel retailer Gordmans
10
Jul '12
Alliance Data Systems Corporation, a leading provider of loyalty and marketing solutions derived from transaction-rich data, announced its Retail Services business has signed a multi-year renewal agreement to continue providing the private label credit card program for Gordmans Stores Inc. The growing, value-priced department store retailer currently operates 78 stores in 46 markets across 18 states, with plans to open five more locations this year.

Based in Omaha, Neb., Gordmans stores carry a wide selection of name-brand apparel, accessories, footwear, gifts, fragrances, and jewelry for all ages, as well as home fashions, at savings of up to 60 percent off department and specialty store regular prices every day in fun, easy-to-shop stores. Gordmans posted annual revenues of $551.5 million in 2011.

"Gordmans was founded as a family-owned business—and with those roots come an obsession with providing family-oriented service and a rewarding guest experience. Our credit program, in partnership with Alliance Data, has always been fully aligned with this business philosophy," said Jeff Gordman, president and chief executive officer of Gordmans, Inc.

"We're excited to renew our relationship with Alliance Data to continue increasing guest affinity for our brand through the card, and to further our mission of delighting our guests with big savings, big selection and fun, friendly associates."

Additionally, Gordmans and Alliance Data have begun a full rollout of Alliance Data's in-store, tablet-based mobile technology to drive account acquisition efforts following a successful pilot earlier in 2012.

"We look forward to renewing our nearly decade-long partnership with Gordmans to bring even greater value to its cardholders," said Melisa Miller, president of Alliance Data Retail Services. "We're prepared to continue growing the Gordmans credit card program—helping to drive sales, company growth and customer loyalty through the tailored promotions and robust multichannel marketing campaigns we deliver with our credit programs."

Know More. Sell More. is Alliance Data's commitment to help its clients better understand its customers to drive sales. Leveraging deep-rooted retail expertise, card usage data, advanced analytics and market research, Alliance Data Retail Services creates turnkey, multichannel credit programs designed to increase sales, brand affinity, and customer engagement and loyalty for its clients. Alliance Data Retail Services clients include many of North America's best-known retail brands.

Gordmans features a large selection of the latest name brands, fashions and styles at up to 60 percent off department and specialty store prices every day. The wide range of merchandise includes apparel for all ages, accessories, footwear, home decor, gifts, designer fragrances, fashion jewelry, bedding and bath, accent furniture and toys.

Alliance Data Systems Corporation


Must ReadView All

Azerbaijan's Gilan Textile Park raises exports by 40%

Apparel/Garments | On 18th Aug 2018

Azerbaijan's Gilan Textile Park raises exports by 40%

Azerbaijan's Gilan Textile Park has raised its exports by 40 per cent ...

CPD studies living cost of Bangladesh RMG workers

Apparel/Garments | On 18th Aug 2018

CPD studies living cost of Bangladesh RMG workers

The living cost of readymade garment (RMG) workers in Bangladesh...

Brazilian cotton price index returns to April 2018 level

Textiles | On 18th Aug 2018

Brazilian cotton price index returns to April 2018 level

Cotton prices dropped in Brazil in the first fortnight of August as...

Interviews View All

Jim Desai
Blaiva Fabricaa

Fashion industry likely to remain labour-intensive in coming years

Poojaa Kumar Deepak
Zeven

Zeven's performance sports apparel is designed for the Indian body type,...

Top executives
Textile & apparel bodies

The decision to reduce GST on MMF yarn to 12% is transformational

Erik Sy

Manila-based CustomThread is a start-up offering premium custom apparel...

Tom Adeyoola

Describing itself as the best body shape and garment fit company in the...

Anupam Arya

<div>Jaipur-based Fabriclore Retailing Pvt. Ltd. is attempting to revive...

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Matthew Kolmes
Supreme Corporation

Supreme Corporation manufactures innovative specialty yarns and safety...

Georg Reinhold
Trützschler Nonwovens & Man-Made Fibers

Trützschler Nonwovens & Man-Made Fibers, a part of the Trützschler Group,...

Sidharth Sinha
Sidharth Sinha

<b>Sidharth Sinha</b> has contributed to the successful rebirth and...

Anisha Chaudhari
Threads & Shirts

Threads &amp; Shirts is a freshly-tailored concept providing men/women a...

Nisha Chanda
Whistling Woods International School of Fashion

<div>A lack of upgraded courses in costume designing and fashion as per...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


August 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search