;
Home / Knowledge / News / Information Technology / Lectra appoints new marketing head for East Europe & CIS
Lectra appoints new marketing head for East Europe & CIS
12
Oct '12
Mr. Peer Wiesner
Mr. Peer Wiesner
Lectra, the world leader in integrated technology solutions dedicated to industries using soft materials— textiles, leather, industrial fabrics, and composite materials—is pleased to announce the appointment of Peer Wiesner as Marketing Director for Germany, Eastern Europe, and CIS (Commonwealth of Independent States) countries.

Based in Munich (Germany), and reporting to Alexander Neuss, Managing Director for the region, Peer Wiesner’s objective is to drive awareness of Lectra’s full range of solutions in the automotive, furniture and fashion sectors.

“We are expanding our sales and marketing teams as part of our global development plan, in order to better serve our customers. This complex region—spanning 24 countries and 16 languages—is one of the main drivers of our European activities, with revenue growth of 11% last year”, explained Daniel Harari, Lectra CEO.

“Lectra is well known in these countries for its expertise, particularly in terms of CAM, thanks to the Vector and Versalis ranges. My role is to ensure that our customers benefit fully from Lectra’s technology to improve their productivity”, Peer Wiesner added.

“Peer will be a great asset in ensuring the region’s cutting-edge companies capitalize on our entire range of integrated solutions such as Lectra Fashion PLM, Modaris and Kaledo”, concluded Daniel Harari.

With 14 years’ experience, Peer Wiesner has worked in several advertising agencies and held different positions in communications and product marketing in software and IT services companies in Germany, including conject AG and Teleson AG. He holds a degree in Business from the University of Applied Sciences in Augsburg.

Lectra


Must ReadView All

ILO, Sweden to promote decent work in Asian garment sector

Apparel/Garments | On 19th Dec 2018

ILO, Sweden to promote decent work in Asian garment sector

The Swedish International Development Cooperation Agency (SIDA)...

Courtesy: Ikea

Apparel/Garments | On 19th Dec 2018

Ikea to generate 10,000 jobs in Maharashtra over 3 yrs

Swedish furniture company Ikea is planning to hire 10,000, both...

Indonesia signs trade deal with 4 European countries

Apparel/Garments | On 19th Dec 2018

Indonesia signs trade deal with 4 European countries

Indonesia recently completed talks for the Comprehensive...

Interviews View All

Ajay Ghariwala, Luthra Group

Ajay Ghariwala
Luthra Group

We are ready to adopt or follow every opportunity

Top executives, Indian retail players

Top executives
Indian retail players

Walmart's acquisition of Flipkart endorses the humongous opportunities in...

Abhishek Ganguly, Puma India

Abhishek Ganguly
Puma India

‘As a brand, Puma is always looking for new and innovative ways to inspire ...

Marcus Hardelauf,

Marcus Hardelauf

Germany-based Textechno is one of the leading manufacturers of testing...

Harsh Shah,

Harsh Shah

Fynd is the central online shopping destination for fashion, offering...

Yash Jain & Sanjeev Jain,

Yash Jain & Sanjeev Jain

Divyam Export, launched about 30 years ago, exports to 15 countries,...

Mr Ambrose Chan, DSG International (Thailand) PLC

Mr Ambrose Chan
DSG International (Thailand) PLC

Mohammad Hassan, Biax Fiberfilm

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Lynda Kelly, Suominen Corporation

Lynda Kelly
Suominen Corporation

Suominen Corporation is a manufacturer of nonwovens as roll goods for...

Rajesh Pratap Singh, Rajesh Pratap Singh

Rajesh Pratap Singh
Rajesh Pratap Singh

<div>Ace fashion designer <b>Rajesh Pratap Singh</b> has used Tencel to...

Tony Ward, Tony Ward

Tony Ward
Tony Ward

"You have to truly understand what your client wants, know her needs, what ...

Nisha Chanda, Whistling Woods International School of Fashion

Nisha Chanda
Whistling Woods International School of Fashion

<div>A lack of upgraded courses in costume designing and fashion as per...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


December 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search