300 global firms join Tagman's Stream program

Gagan Kanwar, Director of Partnerships and Research at Marin Software says: “This partnership allows post-attributed, de-duplicated conversion and revenue data to flow automatically from TagMan into Marin, enabling online marketers to jump-start their day using Marin’s powerful analytics-to-action interface and renowned optimisation tools.”

Sarah Thomson, CEO at addictivepoints says: “As a member of the STREAM program, our partnership with TagMan has been one of huge benefit in terms of the data layer that has been made available to us for integration in our own brand-facing platform. Whilst contributing our own data, we have gained access to a goldmine of insight, which we have utilised to explore marketing avenues we have never before considered.”

About TagMan:

TagMan is the most used, most advanced and most proven Tag Management and Marketing Data Platform. As the Global Leader in Enterprise Tag Management, companies use TagMan to master the complexities of web analytics, ecommerce and marketing data, and ePrivacy. With Tagman, clients can efficiently manage and unify tag based technologies to produce one independent stream of clean marketing data from all channels. 

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