Covet Fashion engages women in unique fashion experience

25 Jun '13

4 min read

"We take it one step further, so rather than just deciding what individual pieces they like, users can discover how those pieces can be styled together and incorporated into their real life wardrobe," explains Jeffrey Tseng, CEO of Crowdstar, COVET Fashion's parent company. "It's like having an infinite closet of high contemporary fashion at your fingertips. That's what makes this a truly engrossing shopping experience."

COVET Fashion is currently live in international test markets and will be officially available worldwide early July. The company will continue to add contemporary and luxury designers to their expanding roster, which currently includes Rebecca Minkoff, DKNY, Joie, Halston Heritage, Dannijo, Torn by Ronny Kobo, Cut25 by Yigal Azrouel, Cynthia Rowley, Sigerson Morrison, Hudson, Botkier, and more. The platform will provide brands with data points and analytics, offering deep insight into their consumers' buying behavior along with an additional passage to add to revenue streams.

COVET Fashion will be a free app available on Apple's mobile devices, including iPad, iPhone and iPods.

Covet Fashion

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