;
Home / Knowledge / News / Information Technology / Human Solutions SizeITALY displays new body dimensions
Human Solutions SizeITALY displays new body dimensions
28
Mar '14
SizeITALY, the representative Italian serial measurement survey is a joint project of the Human Solutions Group, several partners from the Italian apparel industry and Sistemi Assyst, the Italian member of the Human Solutions Group on site in Lainate. Human Solutions is one of the world's leading manufacturers in body scanning. 
 
Summary of the SizeITALY project 
From August 2012 until the end of December 2013, the body dimensions of more than 6,000 men, women and children aged between 6 and 75 were acquired at 18 measuring sites throughout Italy. Measurement was carried out in four postures, one sitting and three standing. Cutting-edge 3D scanner technology was used for the procedure, which is contact-free. 
 
An electronic twin (scan) of the participant based on a single cycle's measuring points – numbering around half a million – is created on the PC. 44 dimensions like height, chest and waist circumference were acquired from this twin for the apparel industry. The data acquired remains anonymous, but it does include socio-demographic information like gender and age and all of this data is available at anytime for additional analyses. Participating companies can use the Online Portal to access this wealth of data for target group and company-specific analyses. 
 
The reasons behind the serial measurement survey 
The body proportions of the Italian population have changed significantly in recent decades – on average, this generation is larger and taller than their parents and grandparents. The result is that more and more people find it difficult to find apparel with an optimal size & fit in the stores. The solution to this is a representative survey of current body measurements – exactly how it was tackled by Sistemi Assyst in the SizeITALY project, with the support of the apparel industry and retail trade. 
 
The most important changes in body dimensions 
"L´Italia si misura", the last serial measurement program in Italy, took place in 1990 and 1991. The following changes were determined In the female Italian population between the ages of 18 and 65.
 
Implementation in the apparel industry 
The companies from trade and industry involved in the SizeITALY project are currently reviewing the results of the serial measurement survey. The goal in future is to be able to offer consumers apparel with optimized size & fit. 
 
Providing the data via the iSize portal 
The results of SizeITALY are made available to participating companies using an Internet portal developed by the Human Solutions Group for company-specific evaluations. This provides maximum flexibility for dynamic analyses that can be adapted to individual customer profiles in terms of age, for example and other socio-demographic characteristics – ensuring that the SizeITALY partners possess a significant market advantage. The data in the portal is also protected against unauthorized access by a multi-stage backup process that ensures investment security for the participating companies.
 

Human Solutions Group


Must ReadView All

Vietnamese garment firms plan to boost exports to Canada

Apparel/Garments | On 11th Dec 2018

Vietnamese garment firms plan to boost exports to Canada

As Vietnam is yet to sign a free trade agreement with Canada, so the...

Courtesy: Alizilla

Textiles | On 11th Dec 2018

Belgium, Alibaba promote inclusive global trade under eWTP

The Belgian Government and China’s Alibaba Group recently announced...

Courtesy: Kai Pilger from Pexels

Textiles | On 11th Dec 2018

India's textile-apparel exports fell slightly in H1 FY19

India’s overall textile and apparel exports in H1 FY19 stood at $18.4 ...

Interviews View All

Rahul Bhadani, Looksgud

Rahul Bhadani
Looksgud

Navigating through catalogues is a bit hasslesome

Luke Otten, Wigwam Mills Inc

Luke Otten
Wigwam Mills Inc

Wigwam aims to recycle discarded yarn that doesn’t make it through the...

Mukesh Agarwal & Rajesh Agarwal, Madhuram Fincap Pvt Ltd

Mukesh Agarwal & Rajesh Agarwal
Madhuram Fincap Pvt Ltd

Increasing prices and lack of demand main issues facing industry

Maya Simova,

Maya Simova

Inter Expo and Congress Center (IEC) is a prominent exhibition centre in...

Tina Antoniades,

Tina Antoniades

India-headquartered Lulu & Sky is a rapidly escalating brand with the...

C Dhandayuthapani,

C Dhandayuthapani

MAG Solvics Private Limited was established in 1991 to design and develop...

Paige Mullis, Glen Raven Inc

Paige Mullis
Glen Raven Inc

Paige Mullis discusses the expansion plans of Glen Raven Inc in India, and ...

Dr. Rene Wollert, Freudenberg Nonwovens

Dr. Rene Wollert
Freudenberg Nonwovens

Dr. Rene Wollert discusses the current scenario of the global nonwovens...

Dave Rousse, INDA

Dave Rousse
INDA

INDA, the Association of the Nonwoven Fabrics Industry, serves hundreds of ...

Mike Hoffman, Gildan Activewear SRL

Mike Hoffman
Gildan Activewear SRL

Gildan Activewear, a manufacturer and marketer of branded clothing and...

Priya Somaiya, Usha Social Services

Priya Somaiya
Usha Social Services

The Usha Silai label from Usha International is all set for a retail...

Sandeep and Sarah Shaikh Gonsalves, SS Homme

Sandeep and Sarah Shaikh Gonsalves
SS Homme

SS Homme celebrates the craft of traditional tailoring through the bespoke ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


December 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search