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adidas & Polar bring hitech monitoring system for performance enhancement

10
Aug '05
Project Fusion
Herzogenaurach based footwear, apparel and accessories maker of adidas and Polar Electro, the pioneering leader in heart rate monitoring, have formed a partnership that will introduce the world's first completely integrated training system. Called “Project Fusion”, it seamlessly integrates Polar heart rate and speed and distance monitoring equipment into adidas apparel and footwear.

The integration simplifies use and increases comfort, allowing the products to become part of the athlete. Included in the project are the adidas adiStar Fusion range of apparel (t-shirts, long sleeve shirts, bras, women's tops), the adidas adiStar Fusion shoe, Polar's s3 Stride Sensor, The Polar WearLink transmitter, and The Polar RS800 Running Computer.

How does it work? Special fibers bonded onto adidas tops, work in conjunction with Polar's Wear Link technology to eliminate the need for a separate chest strap to monitor heart rate. Just snap the tiny Polar WearLink connector onto the front of the shirt and go. The data is sent to the Polar RS 800 wrist-mounted running computer, which easily displays and records all information in real time. Simply put, your shirt talks to your running computer.

The adiStar Fusion shoe has a strategically placed cavity in the midsole which can house the very light Polar s3 Stride Sensor, making it easier to use, more comfortable and more consistently accurate than top-of-shoe systems. And you won't even know it's there when your shoe is talking to your running computer.


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