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Mr Calderbank to see Impinj Apparel Markets

03
Apr '08
Leading semiconductor and RFID technology provider Impinj Inc announced that RFID and supply-chain industry veterans Philip Calderbank and Scott Medford have joined the company's sales and marketing organization.

Appointed to the role of Senior Director of Marketing, Apparel Markets, Philip Calderbank will help Impinj define market and product strategy for the fast-growing apparel and fashion segments of the UHF RFID market. He has more than 30 years of sales and marketing experience including 16 years of RFID sales experience at Sensormatic, Global ID Technologies, Seeburger, and Avery Dennison.

Most recently, he was Director of Global Marketing RFID & Security for Avery Dennison where he was responsible for RFID and EAS product strategy and marketing working with apparel companies including Marks & Spencer, Levi, Dillards, and METRO Group's Kaufhof.

Calderbank has been involved in a number of pioneering RFID industry initiatives including the deployment of the fully integrated CCTV and RFID-based access control system installed in sports stadiums for the 1996 Atlanta Olympic Games. Calderbank holds a B.A. in Business Administration with an additional major in international marketing from Rochville University and Asbourne University.

Filling the position of Senior Sales Director, North America, Scott Medford will lend his extensive experience to serving key Impinj customers and to developing the company's sales organization in the Americas.


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