Home / Knowledge / News / Information Technology / American Apparel plans to implement RFID inventory system

American Apparel plans to implement RFID inventory system

17
Apr '08
The Enterprise Mobility business of Motorola Inc announced that American Apparel Inc, a company known for its vertically integrated business model and “Made in Downtown LA” clothing, is furthering its cutting-edge brand reputation by becoming one of the first retailers to roll out radio frequency identification (RFID) at the item-level.

American Apparel plans to implement its RFID inventory system across each of its 17 stores in the New York metropolitan area over the next three months, with plans to eventually deploy the solution to an additional 120 North American locations.

The integrated solution being delivered by Vue Technology is comprised of TrueVUE hardware and software products, fixed and mobile RFID readers and antennas from Motorola's Enterprise Mobility business, and tags and printers from Avery Dennison.

The solution enables American Apparel to track individual items as they are tagged at the company's manufacturing facility in Los Angeles, received in its retail stores, stored in the stock rooms at the stores, and then placed onto the sales floor and ultimately sold at the point-of-sale (POS).

The initial deployment of American Apparel's roll-out took place at the company's Columbia University location in New York City. To date, over 40,000 individual pieces of merchandise have been tagged so that store personnel can use fixed and mobile RFID readers to track inventory on a real-time basis, contributing to a well-stocked store and improving customer service through timely responses to customer questions regarding in-store merchandise.

By using an item-level RFID system, American Apparel is able to fulfill its vision of consistently offering merchandise in every size and color on store floors at all times, creating a more rewarding customer experience and simplifying the inventory process for in-store staff. Store associates can now take inventory much more quickly and with greater accuracy.


Interviews View All

Akash Khetan, Narayan Tex Fab

Akash Khetan
Narayan Tex Fab

I find it hard to find professionals in Surat

Priyanka, Studio Priyanka Rajiv

Priyanka
Studio Priyanka Rajiv

‘To reinvent the age-old tradition of embroidery to suit demographics and...

Top executives, Textile industry

Top executives
Textile industry

Technical textiles industry moving back to Europe

Jason Remnant,

Jason Remnant

<div>Xaar plc develops digital inkjet technology; it designs and...

Shyam Gupta & Ravi Gupta,

Shyam Gupta & Ravi Gupta

Based out of South Delhi, Gargee Designer's provides bespoke formal and...

Yash Jain & Sanjeev Jain,

Yash Jain & Sanjeev Jain

Divyam Export, launched about 30 years ago, exports to 15 countries,...

Lynda Kelly, Suominen Corporation

Lynda Kelly
Suominen Corporation

Suominen Corporation is a manufacturer of nonwovens as roll goods for...

Giulio Cesareo, Directa Plus SpA

Giulio Cesareo
Directa Plus SpA

Established in 2005, Direct Plus SpA, is one of the largest producers and...

Kevin Nelson, TissueGen

Kevin Nelson
TissueGen

Kevin Nelson, Chief Scientific Officer, TissueGen discusses the growing...

Sweta Agarwal, A Humming Way

Sweta Agarwal
A Humming Way

A Humming Way (AHW) is inspired by the old-world regalia of Rajasthan...

Aneeth Arora, Péro

Aneeth Arora
Péro

The Woolmark Company has partnered with handmade fashion label Péro and...

Karan Arora, Karan Arora

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


November 2019

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

Follow us on instagram

Follow

Follow Fibre2Fashion On


Advanced Search