Home / Knowledge / News / Information Technology / Zweave launches powerful PLM solution 'Marketing Studio'

Zweave launches powerful PLM solution 'Marketing Studio'

25
Dec '08
Zweave, Inc., the leader in On Demand PLM software for Apparel Retail and Manufacturing organizations is pleased to announce the release of Marketing Studio a powerful, integrated PLM solution.

“Marketing Management in Apparel Manufacturing organizations means different things to different people” says Laura McCann-Ramsey, CEO of Zweave. “Our take on Marketing for this industry includes tools for sales and marketing teams to manage their documentation and assets.

These include pricing, catalogs, signage, advertising and legal documentation leveraged in sales and marketing activities. If you create this information we have a place to store it, manage it, share it and find it”.

“More then ever our clients manage assets used in communicating their brand, and products”, says David Buck, CIO. “Zdesign, our PLM solution for this industry is built on a content management system foundation that allows us to store out graphic assets such as web pages, catalog layouts, pricing sheets and more within the context of a brand's portfolio.

The capability to store this information with versioning, libraries, search and tagging capabilities transforms asset management into a powerful tool. We have found that Marketing Studio combined with Showroom our Collaborative Studio to showcase an organization's products offers a new way for marketing and sales teams to work with their external clients within a PLM framework.

We have been implementing this combination successfully and our clients are increasingly excited by what can be included in their PLM scope. We offer Marketing Studio for $25/ month a user to subscriber's of our PLM solutions and can stand up Marketing Studio as a stand alone tool if required.”

About Zweave:
Zweave, Inc. is a leader in on-demand Design Automation Software, serving the needs of federal and consumer product development organizations. For the thousands of people working in organizations that design, source and manufacture clothing, footwear, equipment, textiles and consumer products, Zweave's software solutions make it as easy as possible to share and manage product development information anywhere, anytime.

Zweave, Inc. and all Zweave product names and logos are trademarks or registered trademarks of Zweave, Inc. or its subsidiaries in the United States and in other countries. Names of products from other vendors mentioned in this document may be trademarks or registered trademarks of their respective owners.

Except for the historical information contained herein, matters discussed in this news release may constitute forward-looking statements that involve risks and uncertainties that could cause actual results to differ materially from those projected.

Zweave


Interviews View All

Rahuul Jashnani, Jashn

Rahuul Jashnani
Jashn

‘Online economy has changed the whole dynamics of buying habits.’

Top executives, Textile industry, India

Top executives
Textile industry, India

Such fairs are a must for industry to showcase new innovations

Top executives, Textile & apparel bodies

Top executives
Textile & apparel bodies

Textile industry would like to see inclusion of cotton yarn under MEIS and ...

Franco Ravazzi,

Franco Ravazzi

Italy-based Tessimenti E Orditi Tinti (T.O.T SRL) specialises in stocking...

Vikram Saria,

Vikram Saria

Shanghai-based Aura Designs Ltd is a leading manufacturer of textile and...

Priyanka Gandhi,

Priyanka Gandhi

Established in 2016, Surat-based Shree Ganesh Yarns is a manufacturer of...

Robert Erichsen, Statex Produktions & Vertriebs GmbH

Robert Erichsen
Statex Produktions & Vertriebs GmbH

Statex Produktions & Vertriebs Gmbh, founded in 1978 and headquartered ...

Tiasha Renganathan, Twinery Innovations by MAS

Tiasha Renganathan
Twinery Innovations by MAS

Twinery-Innovations by MAS is the innovation arm of Sri Lankan company MAS ...

Paolo Ocleppo, Sandvik Hyperion

Paolo Ocleppo
Sandvik Hyperion

Paolo Ocleppo, Rotary Cutting Segment manager, Sandvik Hyperion discusses...

Igor Chapurin, Chapurin

Igor Chapurin
Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Adriano Goldschmied, AG Jeans

Adriano Goldschmied
AG Jeans

The hype around 'designer jeans' was created by him. And the new wave of...

Chandani Sahi, By Chandani

Chandani Sahi
By Chandani

By Chandani is a womenswear prêt couture brand with fusion silhouettes by...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


October 2019

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Follow us on instagram

Follow

Follow Fibre2Fashion On


Advanced Search