Home / Knowledge / News / Information Technology / Avery's new website for Spanish-speaking apparel industry

Avery's new website for Spanish-speaking apparel industry

26
Aug '09
A Spanish-language edition of Avery Dennison's Information & Brand Management Division (IBMD) Web site went live, making the division's products, solutions and advisory content accessible to millions of Spanish-speaking apparel industry decision makers worldwide. The new Web site can be accessed at www.ibmd.averydennison.com/esl.

“The Spanish edition will deliver home-language content to persons in some of the apparel industry's most active production and retailing areas,” says Stefano Lacaita, General Manager for Latin America, Avery Dennison IBMD. “Throughout Latin America and in other Spanish–speaking regions around the world, the new site will provide apparel business managers with content that helps them enhance their operations and brand management.”

Lacaita notes that the site is based on customer input and the benchmarking of outstanding Web sites worldwide. Its interactive pages provide information on a wide range of products and document technical information for the clothing and textile industries. It covers all requirements concerning the display, tracking and protection of brand names at any point in the global supply chain. Issues such as brand enhancement, security, data management, supply chain visibility, label consistency, RFID solutions, including item-level RFID, and RFID justification are given particular prominence.

The Avery Dennison IBMD Web site is currently published in four languages. Originally launched in English in autumn 2008, the site now can be accessed in German and Simplified Chinese, as well as Spanish. A French edition and Spanish edition for Europe are scheduled for publication later this year. The publication of the Web site in several languages reflects IBMD's expanded global reach and strengthened offerings following Avery Dennison's acquisition of Paxar Corporation in 2007.

Avery Dennison


Must ReadView All

Pic: Shutterstock

Apparel/Garments | On 28th Sep 2020

Philippine garment sector may be hit by EU GSP+ withdrawal

The potential loss of tariff advantages offered by the European Union ...

Pic: Shutterstock

E-commerce | On 28th Sep 2020

Global e-com sales 7% higher post 66% May pandemic spike

Following a 66 per cent spike in daily online sales in May, when most ...

Pic: Shutterstock

Retail | On 28th Sep 2020

'Many failings' in Boohoo’s Leicester supply chain: review

An independent review launched by Boohoo in July has “has identified...

Interviews View All

Textile Industry, Head honchos

Textile Industry
Head honchos

We are staring at livelihood crisis for weavers

Abhishek Ganguly, Puma India

Abhishek Ganguly
Puma India

‘As a brand, Puma is always looking for new and innovative ways to inspire ...

Textile Industry, Head honchos

Textile Industry
Head honchos

Fashion tech has to be lean and very productive

Italtex,

Italtex

Italtex is a leading studio publishing fabric trend-books since 1959....

Riddhi Jain,

Riddhi Jain

Conceived in Europe and curated in New Delhi, NeceSera is a...

Akash Sehgal,

Akash Sehgal

Part of retail and hospitality conglomerate Landmark Group in Dubai,...

Kai Poehler, Voith Paper GmbH & Co. KG

Kai Poehler
Voith Paper GmbH & Co. KG

The glass mat industry is growing by five to eight per cent annually. Kai...

Michael Jaenecke, Messe Frankfurt

Michael Jaenecke
Messe Frankfurt

From May 14 to 17, international exhibitors will present the entire...

Mark Brill, Birmingham City University (BCU)

Mark Brill
Birmingham City University (BCU)

<div>A technological breakthrough could see people getting messages about...

Anisha Chaudhari, Threads & Shirts

Anisha Chaudhari
Threads & Shirts

Threads &amp; Shirts is a freshly-tailored concept providing men/women a...

Seema Agrawal, Artisan Saga

Seema Agrawal
Artisan Saga

Artisan Saga, founded by Kaushik Rajani and Seema Agrawal, is an online...

Joe Ikareth, Joe Ikareth

Joe Ikareth
Joe Ikareth

<b>Joe Ikareth</b> has a rock-solid fashion and textiles background, which ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


September 2020

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Advanced Search