;
Home / Knowledge / News / Information Technology / Virtual fitting room for online apparel retailers
Virtual fitting room for online apparel retailers
19
Apr '10
Fits.me, a virtual fitting room for online clothing retail, helps online shoppers try clothes before buying and see which size, fits them best. The trial showed increase in sales by 3.1 times, while returns, mostly due to bad fit, were reduced by 28 percent.

After the customer has entered his/her body measurements, they can see the fit of a clothing item – like in the real-life fitting room. Fits.me uses, robotic mannequins to mimic the shape and size of the customer and the customer is shown, photos of the mannequin wearing different sizes of clothing.

The fitting room can be used as a component of the retailer's “size help” or “size chart” showing only samples of clothing. The Fits.me biorobotics solution as a 'visual size chart' can help shoppers with the decision-making process about which size fits them best. It reduces costs and ensures that the fitting room experience remains separated from emotional factors driving the purchase.

A few weeks ago, Fits.me was the winner of the hottest European technology award in Brussels, at Plugg.eu and on April 28, Fits.me presents at The Next Web. It's probably the most important European web technology event, in Amsterdam. It is a place where most startups would dream of being.

From April 19-22, Fits.me will be presenting robots at Hanover Messe. It's one of the largest technology exhibits, and Fits.me is one of the few to be chosen to present innovation from Estonia.

Looking forward, using its robots, Fits.me is on the brink of solving the biggest problem for online clothing retail – lack of a fitting room. As clothing is the largest eCommerce category, which also has the highest growth, it's an incredibly nice place to be in.

Fibre2fashion News Desk - India


Must ReadView All

Courtesy: Lululemon

Apparel/Garments | On 16th Dec 2018

Lululemon’s net revenue up 21% in Q3 2018

Lululemon Athletica Inc, a healthy lifestyle inspired athletic...

Courtesy: Walmart

Apparel/Garments | On 16th Dec 2018

Rakuten, Walmart start Walmart ecommerce store in Japan

Rakuten and Walmart have joined hands to start the first Walmart...

Courtesy: H&M

Apparel/Garments | On 16th Dec 2018

H&M Group's wage summit discusses fair wages

The textile and fashion industries were brought together by H&M Group ...

Interviews View All

Sachin Sharma, Gem Enviro Management Pvt Ltd

Sachin Sharma
Gem Enviro Management Pvt Ltd

There are no significant differences between virgin yarn and PET recycled...

Prabu Mohanram, Balavigna Weaving Mills Pvt Ltd

Prabu Mohanram
Balavigna Weaving Mills Pvt Ltd

The biggest challenge that the weaving industry faces is high price

Kaizad Hansotia, GetNatty

Kaizad Hansotia
GetNatty

Competition is the best thing that can happen to a startup

Paolo Crespi,

Paolo Crespi

For.Tex is an Italy-based leading producer of dyes and thickeners, and is...

Ravindra Jain, Ashish Baid,

Ravindra Jain, Ashish Baid

Oswal Prints Private Limited has been manufacturing and exporting ethnic...

Suresh P Bagrecha,

Suresh P Bagrecha

Komal Texfab, founded in 1981, is into manufacturing of knitted fabrics,...

Luis Quijano, Liberty University

Luis Quijano
Liberty University

Focusing on bold patterns and colour palettes, Luis Quijano, a student at...

Dr. Rene Wollert, Freudenberg Nonwovens

Dr. Rene Wollert
Freudenberg Nonwovens

Dr. Rene Wollert discusses the current scenario of the global nonwovens...

Lynda Kelly, Suominen Corporation

Lynda Kelly
Suominen Corporation

Suominen Corporation is a manufacturer of nonwovens as roll goods for...

Akta Adani, India Boulevard

Akta Adani
India Boulevard

India Boulevard is a San Francisco-based curated fashion marketplace that...

Sanjukta Dutta, Sanjukta's Studio

Sanjukta Dutta
Sanjukta's Studio

<b>Sanjukta Dutta</b> creates unique garments by clubbing prints of...

Ritu Kumar, Label Ritu Kumar

Ritu Kumar
Label Ritu Kumar

‘Classics will return’ "There are a lot of people wearing western clothes ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


December 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search