New York & Company to deploy Trusonic messaging solution

05 Jun '10

2 min read

Fluid Music Canada's Trusonic, Inc., a leading provider of Internet-delivered music and messaging services for retail stores announced that New York & Company, Inc., a leading specialty retailer of fashion oriented, moderately priced women's apparel with 581 retail stores, will begin deploying Trusonic's in-store music and messaging solution to select locations.

Reflecting New York & Company's in-store experience of offering the latest fashions at attractive values, Trusonic has developed a one-of-a-kind music program that supports New York & Company's brand. New York & Company will also take advantage of Trusonic's capability to instantly update play lists as new music trends unfold.

"With this partnership Trusonic continues to demonstrate its compelling value proposition in winning new business from leading retailers," said Lorne Abony, Chief Executive Officer of Fluid Music Canada. "Trusonic is excited about being able to renovate the customer's music experience for New York & Company stores."

As a leading provider of Internet-delivered business audio services, Trusonic provides custom music and messaging to retail, hospitality and general business environments in over 100 countries. Many of the largest chains and boutique brands in the world trust Trusonic to enhance their brand image at their locations. Trusonic offers its clients a virtually unlimited array of music programming options through its vast library of Major Label and Directly Licensed Artist music. Trusonic also provides complete audio system solutions, including the Trusonic Media Player, through its national network of sales and service locations.

Fluid Music Canada's Trusonic Inc

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