Home / Knowledge / News / Information Technology / Shop acquires retail apps Comrse, Kanga, & FoxCommerce
Shop acquires retail apps Comrse, Kanga, & FoxCommerce
Mar '18
Shop acquires retail apps Comrse, Kanga, & FoxCommerce
Shop, the decentralised retail platform designed with cutting-edge blockchain technology headquartered in the US, has announced the acquisition of omnicommerce platform, Comrse, as well as the social retail app, Kanga (both of which were obtained using their own Shop tokens), and ecommerce platform FoxCommerce, at the premiere tech-centred conference, SXSW.

Kanga and FoxCommerce will be the first apps to run on Shop’s blockchain protocol, giving shoppers across each platform access to the Shop token.

Shoppers receive Shop tokens from brands in exchange for sharing information such as consumer preferences, style profile, and purchase history. Tokens can then be used in return for discounts or other incentives. This allows shoppers to control their data and be directly rewarded for brokering it to brands during transactions.

Shop CMO, Jamie OShea said, “The Shop token has been designed to support an ‘information marketplace’ that continually increases the amount of personal consumer data being shared between shoppers and brands. This equitable exchange helps brands deliver more meaningful retail experiences to shoppers while returning greater savings to them in the process. For shoppers, this is the first tool that empowers them to own and monetise their personal data, shifting that control out of the hands of third-party retailers like Amazon.”

The Shop Wallet, which will be used to store/spend tokens and control brand access to shoppers’ personal data on various platforms across the Shop landscape, is now live and available for use in conjunction with the Kanga platform. Kanga is a millennial-targeted online retail apparel start-up, whose focus is on omnichannel and social integrations.

FoxCommerce is an API-first retail platform providing scalable, flexible customisation tools to market products. FoxCommerce was funded by notable VCs such as RoundCapital and SUSA. Comrse is an omnichannel retail platform that enables brands to move their ecommerce store into external environments like social posts. As part of their service, neither Kanga nor FoxCommerce accept merchant fees. (GK)

Fibre2Fashion News Desk – India

Must ReadView All

Anthesis Group takes over key assets of Made-By

Apparel/Garments | On 20th Jan 2019

Anthesis Group takes over key assets of Made-By

Anthesis Group, the global sustainability and solutions provider, has ...

ZDHC signatory brands share tools on screened chemistry

Apparel/Garments | On 20th Jan 2019

ZDHC signatory brands share tools on screened chemistry

ZDHC signatory brands - Levi Strauss & Co, Nike, H&M and C&A – are...

Courtesy: Global fashion agenda

Apparel/Garments | On 20th Jan 2019

ASOS, PVH become partners to Global Fashion Agenda

ASOS and PVH Corp are becoming part of the Global Fashion Agenda’s...

Interviews View All

Top executives, Machinery Company

Top executives
Machinery Company

We will promote latest technologies at ITMA Barcelona

Smarth Bansal, Colorjet India Limited

Smarth Bansal
Colorjet India Limited

We would like to venture more companies into the Indian market

Giovanni Pizzamiglio, Paolo Crespi & Riccardo Robustelli, Epson, For.Tex & F.lli Robustelli

Giovanni Pizzamiglio, Paolo Crespi & Riccardo Robustelli
Epson, For.Tex & F.lli Robustelli

‘The percentage share of printing in the global textile market is pretty...

Harsh Shah,

Harsh Shah

Fynd is the central online shopping destination for fashion, offering...



Italtex is a leading studio publishing fabric trend-books since 1959....

John Kelley,

John Kelley

Textile Events is one of the largest textile fair in the United Kingdom,...

Giorgio Mantovani, Corman S.p.A

Giorgio Mantovani
Corman S.p.A

Giorgio Mantovani, MD of Corman, with a presence in both Milano and New...

Silke Brand-Kirsch, Schlegel und Partner

Silke Brand-Kirsch
Schlegel und Partner

Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...

Eamonn Tighe, Nature Works LLC

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Bani Batra,

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Hemant & Nandita, Hemant & Nandita

Hemant & Nandita
Hemant & Nandita

The designer duo of Hemant & Nandita are known for being inspired by...

Judy Frater, Somaiya Kala Vidya

Judy Frater
Somaiya Kala Vidya

Among the many honours showered on Frater, including Fulbright and Ford...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies


Leave your Comments

January 2019

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category

Related Categories:

Advanced Search