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Varner drives global business strategy with Centric PLM

Jan '19
Courtesy: Centric Software
Courtesy: Centric Software
Varner, a leading retail textile company, is using Centric Software’s Product Lifecycle Management (PLM) across 10 of its concepts to streamline product development and adapt to faster retailing trends. Since implementing Centric PLM, Varner has been able to see a holistic view of all its products which is helping it to shorten lead times with suppliers.

Varner’s first go-live was 30 per cent under time and budget and all concepts have experienced fast and enthusiastic user adoption, said a press release by Centric Software.

“We’ve had huge success in the last ten to fifteen years and the pressure was on for us to keep reinventing ourselves. We knew that in the next three to four years a lot more business would be moving to online retail,” said Olav Fyldeng, head of business applications at Varner. “With that, consumers are becoming increasingly demanding, they want affordable, quality products at lightening speeds. We knew we needed to bridge the digitalisation gap between IT and the business when it came to product development or we wouldn’t be able to keep up in the race.”

Thrilled by the success of Centric PLM so far, Fyldeng explains that the business is already establishing future plans, “Our next step is to add in suppliers shortly. We are driving a total business implementation, not just an IT project and we’re already seeing the benefits of having all of our concepts on one coherent, collaborative system,” added Fyldeng.

From its headquarters in Silicon Valley and offices in trend capitals around the world, Centric Software provides a digital transformation platform for the most prestigious names in fashion, retail, footwear, luxury, outdoor and consumer goods. (PC)

Fibre2Fashion News Desk – India

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