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Xcel Brands selects CGS BlueCherry solutions

23 Dec '18
2 min read
Courtesy: CGS
Courtesy: CGS

CGS, a global provider of business applications, enterprise learning, and outsourcing services, has announced that Xcel Brands, the media and consumer products firm, has selected BlueCherry enterprise suite of cloud-based solutions, including Enterprise Resource Planning (ERP), Product Lifecycle Management (PLM), Business Intelligence (BI), and EDI.

The BlueCherry suite provides end-to-end capabilities for apparel, footwear, and consumer lifestyle brands.

Xcel Brands owns and manages the Isaac Mizrahi, Judith Ripka, Halston, C. Wonder, and Highline Collective brands. The New York-based company pioneered an omni-channel sales strategy that includes the promotion and sale of products under its brands through direct-response television, internet, brick-and-mortar retail, and ecommerce channels. Initially a brand management company, Xcel recently expanded to wholesale of private label / branded apparel. The company wanted to implement an ERP system for order management to improve workflow for its apparel and jewellery divisions, according to CGS.

With extensive expertise and resources in the apparel market, the CGS BlueCherry suite of cloud solutions will support Xcel’s current and future business as it transitions from brand management to wholesaler of apparel and accessories, helping the company in its changing business model to increase market share and revenue.

“We’re excited to further Xcel’s most popular apparel and accessory labels, but our changing business model calls for streamlining the process and technology used to meet customer demands. By choosing a proven solution that many apparel and consumer product brands have successfully implemented, we expect BlueCherry to help us meet our goals,” Robert D’Loren, chairman and CEO of Xcel Brands said.

“With over 30 years of experience in the fashion apparel market, CGS understands the value of having the right solutions in place to efficiently and effectively run business operations. We are thrilled to welcome Xcel Brands to our thriving BlueCherry community of apparel and consumer goods customers and look forward to building a long-lasting relationship with the team,” Paul Magel, president, business applications and technology outsourcing division, CGS said.

CGS’s BlueCherry enterprise suite provides clients with a powerful, comprehensive set of tools to drive their fundamental business processes. It focuses on the needs of high-growth organisations operating in the consumer lifestyle products, retail, and apparel industries. The BlueCherry Enterprise Suite’s built-in capacity addresses the needs of all core management, planning, product development, manufacturing, logistics, finance, and sales functions. (GK)

Fibre2Fashion News Desk – India

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