White Milano - September 2025 

WHITE represents an international showcase on the global fashion scene dedicated to all-around ready-to-wear collections. It is one of the most relevant and dynamic events during Milan Fashion Weeks attracting numerous buyers, media and fashion industry professionals from around the world. Milano Fashion Weeks can boast of more than 92 billion euros revenue and 80 billion export value.WHITE finds its place within a strong ecosystem made of more than 12.000 fashion companies and almost 90.000 fashion operators attending the Milano Fashion Weeks every year.