Maximize your media exposure with our single PR package
Brazil's Arezzo & Co buys My Shoes, partners with Mercado Libre
22 Jul 21 1 min read
Brazilian shoe company Arezzo & Co recently acquired My Shoes, a domestic women’s shoe brand that has been dormant for the past three years. The company has also partnered with e-commerce giant Mercado Libre to sell and distribute My Shoes products on the platform and use the Mercado Shops service to create an upcoming brand-specific online store.
The acquisition will allow Arezzo & Co to enter the more accessible segment of the shoe market, with a consumer base that accounts for approximately 44 per cent of the Brazilian market, the company was quoted as saying by industry news websites.
Arezzo & Co stables include shoe brands Arezzo, Schutz, Anacapri, Alexandre Birman, Fiever, Alme and Vans. It also operates the ZZ Mall Marketplace, resale platform Troc and lifestyle brand AR & Co, which includes a portfolio of Reserva and its fashion brands.
The acquisition will allow Arezzo & Co to enter the more accessible segment of the shoe market, with a consumer base that accounts for approximately 44 per cent of the Brazilian market, the company was quoted as saying by industry news websites.
Advertisement
Arezzo & Co stables include shoe brands Arezzo, Schutz, Anacapri, Alexandre Birman, Fiever, Alme and Vans. It also operates the ZZ Mall Marketplace, resale platform Troc and lifestyle brand AR & Co, which includes a portfolio of Reserva and its fashion brands.
Fibre2Fashion News Desk (DS)
Popular News
|
|
US textiles & clothing imports surge by volume in Jan-Mar 2024 |
|
|
USDA predicts surge in global cotton supply for 2024-25 season |
|
|
ICE cotton faces heavy selling; prices drop despite positive factors |
|
|
Small spaces dominate US retail leases in Q1 2024: JLL report |
|
|
US cotton exports decline from previous week: USDA |
|
|
Chinese cotton may stay weak, but short-term rebound possible |
