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Lululemon expands roles of senior leaders

08 Feb 18 2 min read

Three senior leaders of the athletic apparel company Lululemon Athletica have been elevated, taking additional responsibilities. In the newly expanded role as the company's executive chairman, Glenn Murphy will focus on achieving long-term, sustainable results for all stakeholders. The leaders with expanded roles will directly report to Murphy.

Celeste Burgoyne, executive vice president, Americas, will oversee all channel and brand-facing aspects of the global business, including stores and e-commerce, as well as brand marketing; Stuart Haselden, chief operating officer, will have responsibility for all operations related to finance, supply chain, people, and technology; and Sun Choe, senior vice president of merchandising, will guide all aspects of product development, design, innovation, and merchandising.

"The board is entirely confident that Burgoyne, Haselden and Choe – three leaders deeply tied to the recent momentum in the business – can continue to execute on Lululemon’s growth strategy and drive global performance. Based upon their contributions to the recent expansion of the business, their history of collaboration with one another and their strong support across the lululemon organisation, we believe this trio of leaders will take Lululemon from strength to strength," Murphy said.

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The company’s growth strategies remain on track to achieve $4 billion in revenue in 2020. The company’s continued success in the market it created is rooted in its strong connection to its guests and vertically integrated business model; embodiment of the active, mindful lifestyle; and category-disrupting product innovation that blends fashion and function. Meanwhile, Laurent Potdevin has resigned as the chief executive officer and as a member of the company’s board of directors. (RR)

Fibre2Fashion News Desk – India

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