India's largest e-commerce marketplace Flipkart has launched Flipkart Global, a programme which will allow its sellers to export their products to buyers in various parts of the world. This initiative will boost the business of more than 1,00,000 Indian sellers. The step has been taken following Flipkart's merger with eBay India earlier this month.

Export potential of eBay India will be fruitful for Flipkart Global to help sellers ship products to over 190 markets worldwide including US, UK, Germany, Canada and Australia, according to media reports. The sellers will also receive assistance from Flipkart for shipping and market trends among others.

"India has immense export potential and there are many SMEs who have unique products but don't know how to make them available to global buyers. With the launch of Flipkart Global, we are removing traditional growth barriers and giving them a platform to reach out internationally and expand sales," said head marketplace at Flipkart and head of eBay India, Anil Goteti.

The existing retail exporters on eBay India will list their products through Flipkart Global. This new service will be in ties with Flipkart's 'Month of Partners' that appreciates the support of its partners and sellers.

The initiative will boost employment opportunities in the country by opening the international doors for business and will also bring in needed foreign exchange for the exchequer, said Goteti.

Fibre2Fashion News Desk – India

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