US-based L Catterton, the largest global consumer-focused private equity firm, has acquired a controlling interest in French urban casual outerwear brand Just Over The Top (JOTT), the latter announced recently. The Gourdikian family, which founded JOTT in Marseille in 2010, will continue to hold a significant equity interest in the business.

"We are thrilled to partner with L Catterton to further develop JOTT as a leading omnichannel brand with an expanded footprint across Europe and Asia. L Catterton shares the same vision for JOTT and passion for building distinctive brands in the apparel segment. With L Catterton's support and expertise in scaling and operating apparel brands globally, we will continue to capture JOTT's strong brand loyalty among customers and drive our business through its next phase of growth," JOTT president Patrick Gourdikian said in a press release issued by L Catterton.

In conjunction with this announcement, Didier Lalance has been named chief executive officer of JOTT.

L Catterton has significant experience investing in apparel brands globally. Current and past apparel investments include GANT, SMCP (Sandro Maje Claudie Pierlot), ba&sh, Sweaty Betty, GANNI, Charles & Keith and Rhone.

Founded in 2010 by two cousins, Nicolas and Mathieu Gourdikian, who sought to create the best light down jacket ever designed, JOTT is distributed through 100 concept stores across France, Spain, Portugal, Benelux, Switzerland and China and is present in more than 1,000 point of sales globally.

Fibre2Fashion News Desk (DS)

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