The Federation of Bangladesh Chambers of Commerce and Industry (FBCCI) recently urged the government to take necessary measures, including setting up a special complaint cell and formulating specific policies, to help regain consumers' confidence in e-commerce. The FBCCI standing committee on e-commerce put forward the recommendation at its first meeting.

FBCCI president Mohammad Jashim Uddin called on entrepreneurs to ensure institutional transparency, accountability and compliance to develop e-commerce as a sustainable business sector.

The e-commerce business flourished during the COVID-19 pandemic and created huge employment opportunities, but its image tarnished due to some isolated cases, Shomi Kaiser, director-in-charge of the committee and president of E-Cab, told the meeting, Bangladeshi media reported.

To overcome this crisis, the ministry of commerce will provide unique identification numbers for e-commerce companies, she said. The standing committee would draw up a one-year road map for the development of the e-commerce ecosystem, she added.

Standing committee chairman TIM Nurul Kabir pointed out that lack of bank loans, poor penetration of cards, excessive reliance on cash-on delivery and absence of cross-border e-commerce policies are some of the major challenges being faced by the sector.

Fibre2Fashion News Desk (DS)

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