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Coupang & WHP Global to distribute Lotto in South Korea

10 May 22 2 min read

Coupang and WHP Global are set to bring the Italian sportswear brand Lotto to one of the largest and fastest growing e-commerce companies in the world. Under the terms of the agreement, Coupang will serve as the distributor for Lotto in South Korea bringing a curated collection of men’s and women’s lifestyle footwear, apparel and accessories to consumers.

With nearly 18 million active customers, Coupang is South Korea's largest e-commerce player and one of Asia's leading e-commerce companies. South Korea, Coupang's primary market, is forecasted to become the third largest market for e-Commerce sales in the world, after only the US and China, which represents an exciting market opportunity for international sellers looking to reach South Korean consumers who demand a sophisticated, diverse, and global range of products. Through Coupang, Lotto will offer a collection of men’s and women’s lifestyle footwear, apparel and accessories starting in Spring 2022, WHP Global said in a media statement.

“Coupang is always looking to provide the best possible shopping experience for our customers, whether it's by innovating our services or expanding our ever-growing selection of products. We are excited to partner with WHP to offer the iconic Lotto brand and other high-quality apparel in Korea, and will continue seeking new opportunities to make Coupang Fashion the premier shopping destination for all our customers’ fashion needs,” Coupang said in a statement.

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“Coupang is one of the world’s fastest growing e-commerce companies and our partnership provides a powerful opportunity to quickly expand the online presence, not only for Lotto, but also for our portfolio of global brands in a key consumer market. We look forward to working with our anchor partner, Lotto, to continue growing Lotto's global footprint in new and emerging markets,” Stanley Silverstein, chief commercial officer of WHP Global, which owns and manages the Lotto brand, said.

Fibre2Fashion News Desk (GK)

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