Japanese global apparel retailer Uniqlo has launched its official online store in India. Available through a new website and mobile application, the store will make LifeWear more accessible to customers nationwide and provide a convenient shopping experience. It will offer a complete lineup of LifeWear items for men, women, kids and babies.

Customers can avail of over 12,000 items as well as size options ranging from XS to 3XL for select products at the new online store, the company said in a media release.

“We are excited to expand our business online and offer customers a unique Uniqlo shopping experience through the e-commerce platform, which compliments the offerings of our physical stores. Our aim is to make high-quality, comfortable and functional apparel easily accessible from the comfort of your home, especially, during these challenging times,” said Tomohiko Sei, chief executive officer, Uniqlo India.

Through the new online store, customers now have the option to either receive their purchases through home delivery or avail the feature of ‘Click and Collect’ at a Uniqlo store of their choice with no minimum purchase amount.

Uniqlo opened its first store in India in October 2019 in the capital city of New Delhi, and now has a total of six stores in Delhi/NCR. In October 2020, it launched a strategic initiative ‘Shop from Home’ in response to customer needs during the COVID-19 surge.

Fibre2Fashion News Desk (KD)

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