Skechers has been awarded Best Brand of the Year at the Schuhkurier Awards 2019 in Dusseldorf, Germany. Skechers was recognised for its innovative and highly creative collection. Other criteria included its specialised trade orientation, subsequent delivery performance, very good calculation, as well as the brand’s sales growth in the lifestyle segment.

The 16th Schuhkurier Awards ceremony celebrates outstanding performance within four categories; best shoe retailer, best brand, trade and new media; as well as an award for lifework. The jury met in May 2019 and included executives from Schuhkurier and Step, ANWR, Katag, Schuhhaus Höppner, and Rostock. According to the jury, Skechers has been very innovative for many years and is a specialist dealer. The company was termed loyal, with an excellent delivery capability of intergenerational attractive products, had a good sales rate, and was fashionable on the pulse of time, according to Skechers.

Skechers footwear collections for men, women, and kids are available in Skechers retail stores, online at Skechers website, as well as at department stores and footwear retailers around the globe.

“We are thrilled to be named best brand by Schuhkurier and this award celebrates the hard work of our retail partners across Germany who have helped drive growth of the Skechers brand for men, women and kids. From our trend-forward sneakers seen on the catwalk during Berlin Fashion Week to performance running shoes to casual and comfortable everyday styles to innovative options for kids, Skechers really has something for everyone and we’re honoured that our peers and partners in Germany have taken notice. We look forward to continuing on this growth path by delivering more in-demand styles to consumers across Germany and around the world,” Michael Greenberg, president of Skechers said. (GK)

Fibre2Fashion News Desk – India

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