The Copenhagen Fashion Summit 2020 has named Karl-Johan Persson, the CEO of H&M group, as the first prominent speaker. The business event on sustainability in fashion, organised by Global Fashion Agenda, will be held on May 27-28, 2020, in Denmark. As always, the summit will present an outstanding line-up of high-level speakers and panels on its stages.

Persson will be in conversation with Vanessa Friedman, fashion director of The New York Times, to address how high-street brands can rethink the current fashion business model. The growth trajectory and business model are pushing the earth beyond its planetary boundaries and challenging social justice. The 2020 summit will address the theme ‘Redesigning Growth’ to steer a discussion on how businesses can approach profitability and reconfigure the parameters of success within our planetary boundaries, according to a press release by the show.

“I’m thrilled that Persson will be joining us at the 2020 summit, which will delve into the theme ‘Redesigning Growth’. A vast amount of people are unable to afford luxury fashion, so finding solutions to produce sustainable fashion for the masses is crucial. H&M group has been spearheading sustainability in fashion for more than a decade, and due to their position globally, they have a huge role to play in creating the path forward for a sustainable business model that is in balance with people and our planet,” Eva Kruse, CEO of Global Fashion Agenda said.

Fibre2Fashion News Desk (GK)

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