French Parliament clears bill to make fast fashion items less alluring

15 Mar 24 1 min read

Insights

  • The French parliament's lower house yesterday approved a bill that makes cheaper fast fashion products, particularly from China, less attractive to buyers.
  • The bill calls for gradually raising penalties of up to $10.89 per individual clothing item by 2030 and a ban on advertising of such products.
  • It will now be routed to the senate to become law.
The French parliament’s lower house yesterday approved a bill that makes cheaper fast fashion products, particularly from China, less attractive to buyers. All voting lawmakers unanimously approved the bill.

Seeking penalties on ultra-fast fashion products to help offset their environmental impact, the bill plans a surcharge linked to fast fashion’s ecological footprint of €5 (~$5.45) per item from next year.

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It calls for gradually raising penalties of up to €10 (~$10.89) per individual clothing item by 2030 and a ban on advertising of such products.

The draft law notes that the government will apply criteria like volume of clothes produced and turnover speed of new collections to determine what constitutes fast fashion. Fast fashion producers will be forced to inform consumers about the environmental impact of their output, according to global newswires.

The bill will now be routed to the senate to become law.

Fibre2Fashion News Desk (DS)

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