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Matches faces administration under UK firm Frasers Group ownership

12 Mar 24 1 min read

The high-end online clothing platform Matches is set to enter administration, marking a significant downturn less than three months after acquisition by Frasers Group, owned by Mike Ashley. Frasers Group, in its bid to diversify and upscale its portfolio, acquired the struggling Matches for £52 million (approximately $66.5 million) in December with intentions of revitalisation.

Despite these efforts, the losses incurred by Matches have proven to be unsustainable for Frasers Group. Challenges in restructuring and the heavy financial demands for turnaround efforts have led the directors of Matches to opt for administration, highlighting the difficulties in salvaging the luxury fashion platform, Frasers Group said in a press release.

Fibre2Fashion News Desk (DP)

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