Maximize your media exposure with our single PR package
Ted Baker signs Next as lingerie licence partner
30 Sep 20 1 min read
British luxury clothing retailer Ted Baker has signed Next as a lingerie and nightwear licence partner as part of a three-year agreement. Both will work to create and distribute Next lingerie and nightwear collections, known as B. The first collection will launch next May and will be sold through Next’s e-commerce channels and Ted Baker’s online platforms.
Ted Baker, which has 20 global product licence partners, currently works with Next on its kidswear range, which launched in spring 2020.
Ted Baker hopes to deliver a more profitable, cash generative and higher return on capital employed, business with the three-year agreement, according to British media reports.
Ted Baker, which has 20 global product licence partners, currently works with Next on its kidswear range, which launched in spring 2020.
Advertisement
Ted Baker hopes to deliver a more profitable, cash generative and higher return on capital employed, business with the three-year agreement, according to British media reports.
Fibre2Fashion News Desk (DS)
Popular News
|
|
UK employment rate estimated 74.5% in Q1 2024, unemployment rate 4.3% |
|
|
US’ small business optimism index rises in April 2024: NFIB |
|
|
3 RCEP members among top 10 markets for Cambodian garments |
|
|
UFLPA’s impact on US textile imports: A shift in global trade dynamics |
|
|
ICE cotton faces heavy selling; prices drop despite positive factors |
|
|
Circular economic policy key to Bangladesh’s RMG export to EU: Experts |
