Centric is experiencing strong growth in South-East Asia, bringing market-leading product lifecycle management (PLM) solutions to brands, retailers and manufacturers in the region. Centric provides enterprise solutions to fashion, retail, footwear, outdoor, luxury, and consumer goods companies for strategic and operational digital transformation goals.

PLM is a must-have backbone technology that handles product-related activities from concept to retail for brands, retailers, original design manufacturers (ODMs) and original equipment manufacturers (OEMs). Centric’s PLM solutions are trusted by 370+ companies representing 1,300+ brands worldwide to support strategic digital transformation initiatives to collapse time to market, boost innovation, reduce costs and improve product margins.

Centric entered the APAC market in 2014 and the company quickly became the PLM market leader in the Greater China region. While the bulk of Centric’s 70 APAC region customers are in China, Centric has recently made strides in South-East Asia with major apparel manufacturers such as Brandix, Hirdaramani, and MAS Holdings in Sri Lanka and VT Garment in Thailand. In 2020, Centric opened offices in Vietnam and Bangladesh, adding to existing offices in Singapore, South Korea, China, Japan, and Hong Kong, the company said in a press release.

“There is a lot of interest in Centric in the South-East Asia region, particularly from apparel manufacturers who know that a modern PLM solution is essential to remain competitive and collaborate with global customers. Our easy-to-use, cloud-based PLM software, 3D sampling capabilities, ‘single source of the truth’ approach to product data, vendor collaboration portal and market-leading PLM mobile apps facilitate more agile and profitable operations with improved accuracy and reduced time to market,” Jason Lee sales director Asia Pacific at Centric said.

“We’re delighted to be experiencing strong growth in South-East Asia. Our APAC team is working hard to understand the needs of this emerging PLM market, and we look forward to welcoming new partners in the region,” Chris Groves, president and CEO of Centric said.

Fibre2Fashion News Desk (GK)

Disclaimer - All News/Articles items are subject to copyright and no article either in full or part may be reproduced in any form without permission from Fibre2Fashion Pvt. Ltd.