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ABFRL to sell American Eagle products in Indian market
17 Aug 17 1 min read
Aditya Birla Fashion and Retail Ltd (ABFRL) has entered into a multi-store retail and e-commerce license agreement with American Eagle Outfitters, Inc., a leading global specialty retailer offering high-quality, on-trend clothing, accessories and personal care products at affordable prices. ABFRL will exclusively sell American Eagle products in India.
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“By virtue of the license agreement, the company has acquired exclusive rights to use the American Eagle Outfitters and Aerie brands to operate stores and e-commerce site and to sell products of these brands in India,” ABFRL said in a regulatory filing to the stock exchanges.
ABFRL is expected to begin selling American Eagle products in 2018. (RKS)
Fibre2Fashion News Desk – India
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