Global business solutions company AstraFit uses artificial intelligence to create recommendation mechanisms and offers the only self-setup fitting room for garments, according to co-founder Nikita Dobrynin. After entering body measurements, users get fit visualisation, adaptive human language description and a scored recommendation, he said.

Users don't need to wait for someone to assist and explain them everything. They can do everything themselves in a second using the widget, starting from measuring clothes, customising widget and ending at deploying a widget code, Dobrynin, also the chief executive officer of the company, told Fibre2Fashion in an interview.

“We are working on creating a special AstraFit filter that will help users to get a list of apparel that suit the best for their unique body figures,” he added.

Founded in 2012, AstraFit's fit technology and data platform is available globally through its offices in Cyprus, Kiev and the United States .

For the full interview, please click here.

Fibre2Fashion News Desk (DS)

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