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Danish firm launches 'Livelong solution' in Bangladesh
21 Nov 19 1 min read
Denmark’s Novozymes is launching in Bangladesh the ‘Livelong solution’, which extends the life of plant-based fabrics by 20 per cent, making garments look new wash after wash, and saves substantial water, chemicals and energy by reducing waste. The enzyme technology is expected to help make the textile industry more sustainable, the Danish Embassy in Dhaka said in a statement.
Buying clothes that last longer is one of the best and easiest things that consumers can do to make an eco-friendly choice, Bangladesh media reports quoted company vice president Jens Kolind as saying.
Besides, viscose, modal and lyocell are made from fibres widely recognised as more sustainable than conventional cotton, which requires high levels of water and pesticides to produce.
Buying clothes that last longer is one of the best and easiest things that consumers can do to make an eco-friendly choice, Bangladesh media reports quoted company vice president Jens Kolind as saying.
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Besides, viscose, modal and lyocell are made from fibres widely recognised as more sustainable than conventional cotton, which requires high levels of water and pesticides to produce.
Fibre2Fashion News Desk (DS)
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