At the CanopyStyle Brand Summit in Shanghai, German viscose fibre manufacturer Kelheim Fibres has announced that it is joining the CanopyStyle initiative. The CanopyStyle initiative aims to make sure that no wood from the ancient and endangered forests is used for the production of viscose fibres by seamlessly documenting the supply chain.
As a European producer, Kelheim Fibres already meets the requirements of the strict EU Timber Regulation and exclusively uses wood pulp from sustainable forestry with either FSC or PEFC certification. Joining the CanopyStyle initiative is a logical next step which will deliver more transparency to customers and consumers.
"In the past few months, we have looked deeply into the topic of sustainability and have been able to collect data that proves that we lead the industry in many aspects. In future we do not only want to communicate these achievements better but also will increase our efforts to consequently expand our position as the most sustainable viscose fibre manufacturer. Joining the CanopyStyle initiative is a first step and more are to follow,” said Matthew North, commercial director at Kelheim Fibres. (RR)
At the CanopyStyle Brand Summit in Shanghai, German viscose fibre manufacturer Kelheim Fibres has announced that it is joining the CanopyStyle initiative. The CanopyStyle initiative aims to make sure that no wood from the ancient and endangered forests is used for the production of viscose fibres by seamlessly documenting the supply chain.#
Fibre2Fashion News Desk – India
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